Sony Introduces Two Premium ZEISS® Lenses for α A-Mount Camera System

Newly Refined Vario-Sonnar T* 24-70mm F2.8 and 16-35mm F2.8 Zoom Lenses

TORONTO, Ontario – April 23, 2015 –Sony today has announced two new high-performance ZEISS® lenses zoom lenses – a standard zoom and a wide-angle zoom – for its α mount system. 

Designed for professionals and high-end photo enthusiasts, the new Vario-Sonnar T* 24-70mm F2.8 ZA SSM II (model SAL2470Z2) standard zoom and Vario-Sonnar T* 16-35mm F2.8 ZA SSM II (model SAL1635Z2) wide angle zoom lenses deliver significant improvements in image quality, ghost reduction and AF performance over their predecessors and add a rugged dust- and moisture-resistant design.

The new SAL2470Z2 and SAL1635Z2 are ideal partners to Sony’s α A-mount family of interchangeable lens cameras, including the highly acclaimed α99V and α77 II models. With the addition of an optional mount adaptor, they’re also compatible with α E-mount cameras such as the α7 series.

The new lenses feature enhanced AF capabilities, delivering approximately 4x the subject tracking speed of their predecessors thanks to their SSM (Super Sonic wave Motor) system and faster, more powerful processing in the lens LSI.   This advanced AF performance makes the new lenses an ideal complement to the impressive 4D focus system on select α camera bodies like the α77 II model, and a great choice for shooting fast moving subjects like sports, wildlife or young children.    

Additionally, the lenses achieve legendary ZEISS image quality thanks to an enhanced ZEISS T* coating on optical surfaces that minimizes ghosting and flare combined with aspherical and ED (extra-low dispersion) glass elements that suppress aberration and minimize distortion. 

Pricing and Availability

The new Vario-Sonnar T* 24-70mm F2.8 ZA SSM II (model SAL2470Z2) standard zoom and Vario-Sonnar T* 16-35mm F2.8 ZA SSM II (model SAL1635Z2) wide angle zoom lenses will be available this June for about $2549.99 and $2699.99, respectively.

The new lenses and all other Sony α camera bodies and accessories are sold at all authorized retailers throughout the Sony dealer network. 

Please follow #SonyAlpha on twitter for the latest α camera news.

Press Contacts:

Ved Khan
Public Relations Specialist
Sony of Canada Ltd.
ved_khan@sony.ca
416-495-3703

Jasmine Dhaliwal (on behalf of Sony of Canada Ltd.)
NATIONAL Public Relations
jdhaliwal@national.ca
416-848-1702

About Sony of Canada Ltd.

Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in audio, video, communications and information technology products for the consumer and professional markets. Sony’s market-leading connected devices include BRAVIA® 4K televisions, Sony Mobile Smartphones and Tablets, Digital SLR cameras, Action-Cam and Handycam® Camcorders along with many other innovative products that deliver a true entertainment experience.

Sony is one of the most comprehensive entertainment companies in the world with a portfolio that includes electronics, music, movies, PlayStation gaming and online businesses; the Sony Entertainment Network (SEN) offers the ultimate destination to watch, listen, play and connect across Sony devices through one convenient account. Sony is an innovator in high-definition and 4K professional broadcast and video equipment, highlighted by the XDCAM® HD and CineAlta™ lines of cameras and camcorders, and SXRD™ and Laser light source LCD digital projectors. Sony also offers a full line of professional products for Audio, Medical, Security and Visual Imaging applications.

With headquarters in Toronto, sales offices in Vancouver and Montreal and a Whitby, Ontario distribution centre, Sony Canada employees support a network of more than 313 dealers and a number of Sony retail locations across Canada.

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Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in High-Definition. Sony’s market-leading connected devices include BRAVIA® 4K television, Sony Internet Player with Google TV™, Blu-ray Disc™ player, Cyber-shot® digital camera, Handycam® Camcorder, Sony Tablet®, Sony Reader®, broadcast cameras, IPELA security camera and video conferencing, and many innovative products that deliver a true entertainment experience.

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