SONY NETWORK ENTERTAINMENT'S MUSIC UNLIMITED SERVICE LIVE IN CANADA

Sony's Cloud-based Digital Music Service Now Available in 14 Countries World Wide

FOSTER CITY, CALIF., March 15, 2012 – Sony Entertainment Network today announced the debut of the Music Unlimited cloud-based digital music subscription service in Canada where users can access millions of songs on multiple devices like PlayStation®3, Android™ handsets, PCs, Sony BRAVIA® HDTVs and Blu-ray™ Disc players.

Originally launched in December 2010, the Music Unlimited service features an ever expanding global catalog of over 15 million licensed songs1including all major labels, leading independent labels, and major publishers worldwide. With the addition ofCanada, and the recent launch inDenmark,Finland,NorwayandSwedenin January, the service is now available in a total of 14 countries also includingAustralia,France,Germany,Ireland,Italy,New Zealand,Spain,United Kingdom, andUnited States.  The Music Unlimited service is now available in more countries than any other service, offering users across the globe access to music where and when they want it. 

"Consumers around the world are craving a digital music service that provides access to their favorite music anytime, anywhere in the most simple and convenient way," said Tim Schaaff, President of Sony Network Entertainment. "Today, the Music Unlimited service reaches more countries than any other digital music subscription service, and we'll continue to roll-out the service in new territories and add new features and devices.

"Achieving this milestone of 14 countries reinforces our commitment to bringing the Music Unlimited service to a very wide audience who can enjoy an all-access pass to millions of songs in the home or on the go through the devices that are most convenient to them," Schaaff continued.

Through a single account, users can sign-in and access the Music Unlimited service on numerous connected devices including any PC, Android™ mobile devices including Sony Xperia™ handsets, as well as 2010, 2011, 2012, and future models of Sony BRAVIA® HDTVs, Blu-ray Disc™ players, Blu-ray Disc™  Home Theatre Systems, as well as PlayStation®3 (PS3™), and PlayStation®Vita (PS Vita).  The Music Unlimited service is also coming soon to other Canadian devices including PSP® (PlayStation®Portable), Sony Tablet, and Sony Walkman®.

Music Unlimited Features

With Premium and Basic monthly subscription plans2, the Music Unlimited service offers a breadth of content and easy music discovery features.

The Premium plan ($9.99) is ideal for music lovers who want full control of the entire Music Unlimited catalog, including premium channels and on-demand access to millions of songs.  Both Premium and Basic ($3.99) subscribers enjoy ad-free radio channels, and the ability to add owned music to the cloud with the Music Sync3feature that matches songs and playlists from a PC to your personal cloud library and access across all enabled devices.

Among the latest features for both plans and available on the Music Unlimited PS3™, the PS Vita system, and PC applications, "My Channels," gives users ultimate control by building custom radio stations based on their favorite artists. Simply type in the name of the artist and a new station is populated with songs from that artist and others similar in style. 

By studying users' listening habits, incorporating their ‘like/dislike' song ratings, analyzing their existing music collections and more, the Music Unlimited service adapts to users' music preferences and constantly tailors music channels to offer the most compatible and enjoyable list of songs. The more a user listens, the more uniquely personalized the music channels become. 

New subscribers are welcome to try 30 days free of the Premium plan and can visit http://www.munlimited.com/ for further details.

Additional information about Sony Entertainment Network can be found by visiting: blog.sonyentertainmentnetwork.com, http://www.sonyentertainmentnetwork.com/, www.facebook.com/sonyentertainment, and www.twitter.com/sonyentnet.

Greg BelloniSony Network Entertainment415-235-9092 greg.belloni@am.sony.com

Robin SchultzVoce Communications650-291-7809 rschultz@vocecomm.com

1Number of tracks available from this catalog varies by country and may be less.

2Basic subscription is $3.99, £3.99, €3.99, AU$4.99, CAD$3.99, NZ$5.99, DK 49.00, FI 3.99, NO 49.00 and SE 49.00 per month; Premium subscription is $9.99, £9.99, €9.99, AU$12.99, CAD$9.99, NZ$13.99, DK 89.00, FI 9.99, NO 89.00 and SE 89.00 per month

3Music Sync requires that music content exists in the catalog. Copy protected content is not supported.

BRAVIA®, VAIO®, Walkman, and "Sony Tablet" are trademarks or registered trademarks of Sony CorporationBlu-ray Disc™ is a trademark of the Blu-ray Disc Association

 "PlayStation" and "PSP" are registered trademarks of Sony Computer Entertainment Inc.Xperia™ is a trademark of Sony Mobile Communication

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