Sony Extends Premium “Pro Support” Service to Canadian Photographers in Quebec

TORONTO – March 29th, 2018 - Sony, a worldwide leader in digital imaging, today announces the expansion of their successful post-sale support program, Sony Imaging PRO Support for Quebec. The program offers a premium service with access to a variety of benefits, including priority repair, comprehensive support, equipment loans and more for qualifying Sony professional still and video photographers.

“Following the resounding success of Sony Imaging PRO support initiative in Europe, Asia, US as well as the successful launch in other Canadian provinces, we are excited to extend the program in to Quebec,” said Mark Saddleton, Director of Sales, Digital Imaging at Sony Canada. “We are passionate about our imaging products and are dedicated in delivering a complete support service for our customers, allowing users to focus on what’s important, capturing creative images and video. New Quebec program members will now have access to unparalleled premium support, to ensure minimum disruption in their day-to-day business, either in the studio or on the road, as well as stay up-to-speed of our latest imaging innovations.”

“It’s incredibly disheartening when your camera fails during a special event, because there is no second chance. So a fast, efficient and professional service becomes critical,” says Andre Pichette, Montreal-based photojournalist. “You need your camera every day, your contracts depend on it, as well as your reputation. Bottom line, when a photographer's best friend is his camera, pro service is essential.”

An overview of the benefits and requirements are below:

Program Benefits:

  • Dedicated premium phone and email support line (French and English language)
  • Expedited priority in-depot repair turnaround
  • Complimentary round trip shipping
  • Access to evaluation & repair loaners
  • Labour discount for out-of-warranty repairs
  • Includes up to three complimentary cleanings events  annually

Membership Eligibility requirements:

  • Owner of at least two Sony Alpha Full-Frame interchangeable lens cameras and three Sony G/GM Series and/or Sony ZEISS(R) lenses
  • Be an active full-time professional photographer (self-employed or an employee of a professional imaging business/organization)
  • $130 CAD plus applicable taxes annual membership fee

For more information on Sony of Canada’s PRO Support Service or to formally apply, please visit

For press enquiries please contact:
Ved Khan
Sony of Canada Ltd.

About Sony of Canada Ltd.

Sony of Canada is a subsidiary of Sony Corporation of Tokyo, Japan, one of the most comprehensive entertainment company in the world, with a portfolio that encompasses music, motion pictures, mobile, gaming and financial services. Through its headquarters in Toronto, Ontario, Sony of Canada is a leader in electronics for the consumer and professional markets.

By focusing on engineering and a passion to inspire, Sony is creating world-leading products that innovate and inspire generations, such as the iconic PlayStation, the award-winning Alpha Interchangeable Lens Cameras and revolutionary high-resolution audio products. Sony is also a leading manufacturer of end-to-end solutions from 4K professional broadcast and A/V equipment to the marketing leading 4K Ultra HD TVs.

For more information, visit

About Us

Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in High-Definition. Sony’s market-leading connected devices include BRAVIA® 4K television, Sony Internet Player with Google TV™, Blu-ray Disc™ player, Cyber-shot® digital camera, Handycam® Camcorder, Sony Tablet®, Sony Reader®, broadcast cameras, IPELA security camera and video conferencing, and many innovative products that deliver a true entertainment experience.