Starbreeze announces its 2nd publishing deal and invests 2 MUSD in Behaviour Interactive’s upcoming game Dead by Daylight
Dead by Daylight is an asymmetrical multiplayer horror game in which one crazed killer hunts four friends through a terrifying nightmare. Players take on the role of both killer and survivors in a deadly game of cat and mouse. It’s a Mature Gamer take on the thrills of Hide & Seek!
“Dead by Daylight is fun, scary and a riot to watch. Behaviour will kill it with this one,” said Mikael Nermark, COO of Starbreeze Studios. “Establishing another partnership further cements our commitment to collaborations with game developers. We’re happy to partner with such a talented developer as Behaviour.”
“By bringing together the success of online games and the horror genre with the emergence of asymmetrical multiplayer games, we believe the timing is right to bring Dead by Daylight to the market,” said Remi Racine, CEO of Behaviour. “Starbreeze’s perennial success in running PAYDAY as a live multiplayer franchise, combined with their strategic investment in the survival-horror genre, makes them the ideal partner for Behaviour in the development and launch of Dead by Daylight. We are excited by the potential of our collaboration.”
The Dead by Daylight project is in its initial production phase. The platforms and release dates are to be determined and announced at a later date.
Starbreeze looks for the potential best partners and will give you the same. Any aspiring stars should contact Mikael Nermark, Starbreeze COO at email@example.com
Starbreeze aims at becoming a catalyst for the developer’s success. Projects will be selected and managed carefully and game developers will be encouraged to retain part of the game IP. By leveraging its know-how in digital publishing, distribution partnerships and game marketing, Starbreeze will drive game sales and revenue over the games life-span. Read more about Starbreeze publishing business here: http://www.starbreeze.com/2015/05/starbreeze-launches-publishing-business
For more information please contact:
Starbreeze Investor Relations Contact: Maeva Sponbergs, Investor Relations, Starbreeze AB. Tel: +46(0)8-209 208, email: firstname.lastname@example.org
Brief information about Starbreeze:
Starbreeze is an independent creator, publisher and distributor of high quality entertainment products, headquartered in Stockholm, Sweden. At Starbreeze we create games by our own design and through licensed content, establishing franchises that can live and prosper outside the game itself. We live and die by gameplay.
Starbreeze is pioneering digital self-publishing, currently hosting one of the largest community groups on the digital distribution platform Steam. Starbreeze’s most recent products include PAYDAY 2, our adrenaline fuelled bank robbing co-op game and the critically acclaimed Brothers – A Tale of Two Sons.
Starbreeze AB is publicly traded on Nasdaq Stockholm First North Premier under the ticker STAR and the ISIN code: SE0005992831. Remium Nordic is the company Certified Adviser. Starbreeze brands include OVERKILL Software and the PAYDAY series.
For more information, please visit http://www.www.starbreeze.com.