Tele2 Sweden increases size of data buckets

Stockholm - Tele2 AB (Tele2), (NASDAQ OMX Stockholmsbörsen: TEL2 A and TEL2 B) today announced that Tele2 Sweden increases the sizes of all its data buckets in order to enable true mobility for both consumers and businesses.

The Swedish mobile data usage has increased rapidly in the recent years and a general trend of digitalization together with high usage of streaming media services has changed the customer needs dramatically. In Sweden, Tele2 has an extremely efficient and powerful 4G/LTE network that offers the scale needed to stimulate higher data usage in a cost efficient way.

Anders Olsson, EVP and Group CCO at Tele2 AB, comments: “I have spoken about the voice to data transition for many years and in Sweden it is now really kicking off. As Tele2 Sweden has continued to build out its 4G capacity and reach, we can match the needs of the customers and now offer true mobility. A high market maturity is needed, which we have in Sweden, and therefore I do not foresee the same kind of offerings on our other markets in the short term.”

The new price plans in Sweden will be available for both present and new customers as well as both the consumer and the business segment.

Tele2 Sweden’s new mobile price plans

Consumer Business
0,5 GB – SEK 198 1 GB – SEK 298
5 GB – SEK 248 7 GB – SEK 348
20 GB – SEK 298 25 GB – SEK 398
50 GB – SEK 398 50 GB – SEK 448
100 GB – SEK 548 100 GB – SEK 548
500 GB – SEK 948

For more information, please contact:

Lars Torstensson, EVP Corporate Communication and Strategy, Tele2 AB, Phone: +46 702 73 48 79.
Viktor Wallström, Head of Public Relations, Tele2 AB, Phone: +46 703 63 53 27.

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TELE2’S MISSION IS TO FEARLESSLY LIBERATE PEOPLE TO LIVE A MORE CONNECTED LIFE. We believe the connected life is a better life, and so our aim is to make connectivity increasingly accessible to our customers, no matter where or when they need it. Ever since Jan Stenbeck founded the company in 1993, it has been a tough challenger to the former government monopolies and other established providers. Tele2 offers mobile services, fixed broadband and telephony, data network services, content services and global IoT solutions. Every day our 17 million customers across 9 countries enjoy a fast and wireless experience through our award winning networks. Tele2 has been listed on the NASDAQ OMX Stockholm since 1996. In 2016, Tele2 had net sales of SEK 28 billion and reported an operating profit (EBITDA) of SEK 5.3 billion. For definitions of measures, please see the last pages of the Annual Report 2016. Follow @Tele2group on Twitter for the latest updates.

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I have spoken about the voice to data transition for many years and in Sweden it is now really kicking off. As Tele2 Sweden has continued to build out its 4G capacity and reach, we can match the needs of the customers and now offer true mobility. A high market maturity is needed, which we have in Sweden, and therefore I do not foresee the same kind of offerings on our other markets in the short term.
Anders Olsson, EVP and Group CCO at Tele2 AB