New appointments complete senior management team

TradeDoubler, the number one pan-European performance marketing company, has appointed Rob Wilson Market Unit Leader North West and Dr. Falk von Westarp Market Unit Leader Central. Both will join TradeDoubler's Senior Leadership Team.

Rob Wilson joins TradeDoubler from Epic Media Group where he has held a position as Executive Vice President and Chief Revenue Officer. He also has also been Regional Director for Zanox UK and US operations.

Dr. Falk von Westarp joins TradeDoubler from Monster Worldwide, where he most recently was Managing Director for Switzerland. Previously, he has held a number of international director positions in the Central and Eastern Europe business region within the international online recruitment group.

"In recent months, we have taken a number of measures to reinforce TradeDoubler's leading position.  With Rob and Falk we complete our new management team, which has a key role in delivering scalable profitable growth. Their strong international track records and leadership skills will strengthen us both in local markets and in the group as a whole", said TradeDoubler's President and CEO Urban Gillström.

Rob Wilson will assume his positions in May and Falk von Westarp will assume his positions in July. With these recruitments, TradeDoubler completes its senior management team following the changes in business and market structure announced in November.

The North West Market Unit comprises UK and Ireland while Central comprises Germany, Switzerland, Austria, Netherlands and Belgium.

For further information, please contact:
Urban Gillström, President and CEO
Tel: +46 (0)70 785 76 00, Email:


About TradeDoubler
TradeDoubler helps companies improve their online results, both by increasing sales and by increasing brand awareness. The core business is performance-based online marketing. With a network of over 138,000 web publishers, TradeDoubler helps more than 1,900 advertisers worldwide to reach their business goals. The company has a unique reach being able to address around 75 per cent of Europe's e-commerce consumers. Among the advertisers are Apple, American Express, Dell, Disney, Expedia, and Nokia. The share is listed on Nasdaq OMX. More information is available at