BIID SUPPORTS DESIGNJUNCTION 2012
As part of London Design Festival, the British Institute of Interior Design (BIID) was delighted to support designjunction, an event which attracted a powerful line-up of world renowned brands housed in the surrounds of the Old Sorting Office on London’s New Oxford Street.
The show featured more than 100 furniture and lighting brands spread across three floors at the venue, striking a great balance between creative and commercial.
On Thursday 20th September, BIID President Sue Timney appeared in the designjunction’s pop-up cinema space for a panel discussion which enquired ‘Human, humane, emotional? In search of design’s heart’. Chaired by Aiden Walker, Sue was joined on the panel by; Benjamin Hubert, Simon Hasan and Omer Arbel. After a short introduction of each panel member and their work, the panel explored the concept of emotional or human design and identified ways to achieve it.
On Friday 21st September Dan Hopwood, BIID Continuing Professional Development (CPD) Director chaired the popular PechaKucha night at designjunction. Devised in Tokyo, PechaKucha events include a short presentation from several designers to share their work. Designers involved in the event included; Lee Broom, Ben Rousseau, William Hall, Anthony Burrill, Moritz Waldemeyer, Amos Merchant, Jason Bruges, Giles Miller, Joe Doucet, and Andrew Stafford. After the event guests also enjoyed drinks and networking.
“Designjunction is of a similar scale as the other shows, but it is very different, “says Sue Timney. “The event showcases a range of impressive talents in a stimulating environment and immerses you in the creative experience as soon as you walk through the door. The pop-up cinema was a great idea; Aiden Walker was an excellent chair for the panel discussion and the other panel members were incredibly interesting. We had a great turn out, with more and more people trying to squeeze in throughout the talk.”
“The PechaKucha evening was quite brilliant”, adds Dan Hopwood. “designjunction is a really exciting show, with a unique and vibrant atmosphere, moving away from other more traditional shows. PechaKucha events are a great way to learn about several designers in a short amount of time, and the turnout was fantastic.”
Among the brands which featured at designjunction were Artek, Bocci, Gubi, Baccarat, Carl Hansen, Montis and Modus.
For further information, please contact:
Jeff Hayward / Lauren Rees
Wildwood Public Relations
The Stables, Meadow Court
Faygate Lane, Faygate
Tel : 44 (0)1293 851115
About the British Institute of Interior Design (BIID)
Established in 1966, the BIID is the professional Institute for interior designers in theUK.
The BIID’s growing national and international membership represents both the commercial and residential sectors, from heritage to cutting edge. In addition to rigorous entry requirements that assess training, experience and professionalism, the Institute requires members to continue their professional development throughout their career, ensuring their continued expertise in design process, practice and regulatory matters.
The BIID is the only professional organisation for interior designers which has been granted the prestigious and rare accolade of Institute status by the Minister of State as the pre-eminent body in its field. The Institute’s mission is to encourage and support creativity and competence in the field of interior design through facilitating best practice, practical professional support, development opportunities and education.
On the national stage, the BIID is a full member of the Construction Industry Council and, as a result, is now part of Government consultations to advise on new policy and legislation. Internationally, the BIID is represented on the board of the International Federation of Interior Architects and Designers; the global voice and authority for professional interior architects and designers. More details at www.biid.org.uk.