COLD SERVICE DISTRIBUTION INTRODUCES PREMIUM PASTORFRIGOR SERVE-OVERS

10/2/2012 12:01 PM EST

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Cold Service Distribution, the UK’s major supplier of high quality Pastorfrigor refrigerated display units, has launched the President, part of an extensive range of elegant, high-class Serve-Over units, ideally suited to delicatessens, butchers, supermarkets and other food retail and catering environments.

“Over the years, Pastorfrigor has collaborated with Italian design and engineering group, Pininfarina to create Serve-Over units with remarkable finesse and style,” comments Adrian Westrup, Commercial Director at Cold Service Distribution. “The new President is the latest innovation in this eye-catching Serve-Over line-up. It will add class and appeal to the retail interior, helping to elevate the customer experience and maximise sales.”  

The recently launched President range sets a new benchmark for great aesthetics and exceptional product visibility. It features a unique, stylish front, developed using special glass adhesion technology which can be easily lifted for cleaning and merchandising. A specific model is also available for higher humidity applications, without the need for any additional humidification equipment. This option keeps the produce at its optimum quality for longer and reduces the high running and maintenance costs typically associated with humidification equipment.  This version is also available with the Pastorfrigor Prince and King Serve-Over range.

Pastorfrigor Prince and King refrigerated Serve-Over units are attractive alternatives for displaying meat, pastry, dairy and other chilled foods with low temperature options also available. Supplied in numerous configurations, complete with remote and integral options, these units can be easily multiplexed in almost any combination to meet different retailer and store design requirements.

For more information on Cold Service Distribution’s range of Pastorfrigor Serve-Over units, please visit www.coldservice.co.uk.