LUCTRA® BECOMES BIID INDUSTRY PARTNER
LUCTRA®, by DURABLE, is pleased to announce that it has become an Industry Partner of the British Institute of Interior Design (BIID). Established in 1965, the BIID is the only professional institution for interior designers in the UK. This accreditation recognises LUCTRA®’s expertise in the lighting industry as well as DURABLE’s enduring reputation as one of Europe’s leading office products manufacturers, with a presence in 80 countries.
“We are delighted to welcome LUCTRA® to the BIID as an Industry Partner,” comments Joy Curniffe, Membership Manager, BIID. “With the company’s expertise in lighting, BIID members now have access to a wealth of knowledge, especially in the field of human centric lighting, which is becoming an increasingly important area of lighting design for our members. We look forward to working with LUCTRA® and are excited for the new opportunities that will be available to BIID members through this partnership.”
“The BIID is the pre-eminent professional organisation for interior designers in the UK and we are very proud to be joining the institute,” comments Sean Starkey, Managing Director at DURABLE UK. “As an Industry Partner, we are looking forward to being part of future BIID events and sharing our industry knowledge directly with members and leading professionals in the Interior Design industry through CPD and training courses.”
LUCTRA® is a revolutionary LED lighting system proven to enhance wellbeing and productivity by harnessing the biological effect of light. The award winning LUCTRA® range endorsed by Dr Dieter Kunz, an expert in the importance of lighting for health, features superior quality cold white and warm white LEDs that produce an illuminance and an intensity and colour that closely replicates daylight. Using the highest grade of materials, and designed in conjunction with the latest scientific research, the LUCTRA®family consists of four floor and table lamp models in modern, minimalistic designs and three stylish colour finishes as well as the new FLOOR OFFICE and the eye-catching FLEX, a rechargeable and cordless version.
All interior desginers understand the importance of good lighting in a project. LUCTRA® and DURABLE’s ample resources and expertise in both lighting design and office product solutions will provide BIID members with the assistance they need in finding the right products to include in their commercial or residential projects.
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One of Europe’s largest office products manufacturers, DURABLE began manufacturing in Germany in 1920. The company now has presence in 80 countries, including its UK headquarters that has experienced significant growth since its inception in 1980. They have since become known as pioneers in developing and producing office supplies. Creative conception combined with continual focus on innovation, quality and design have always played a major role in our corporate philosophy - critical factors that determine the success and future viability of any company in today's competitive marketplace.