THE ACCOLADES KEEP COMING FOR LUCTRA® WITH A SECOND RED DOT AWARD WIN
LUCTRA® is proud to announce it has won a prestigious Red Dot Award: Product Design for FLEX, its striking and biologically effective lighting solution. FLEX takes human centric lighting to the next level of personalisation and mobility, by offering a rechargeable, cordless lamp that provides complete freedom to work anywhere without compromising the quality of light.
The Red Dot is a quality seal for good design and innovations, a trademark, which constitutes and highlights the quality difference globally. Originating in 1954, the Red Dot Award: Product Design is one of the world’s largest and most distinguished design competitions and judged by a panel of independent designers, design professors and specialist journalists.
“We are delighted to win another Red Dot Award,” says Sean Starkey, Managing Director of DURABLE UK. “We won the same award last year for the TABLE PRO flagship model and to come back this year and win again is a fantastic achievement. We kept to the highest standards of design during the research and manufacture of LUCTRA® and this award validates our work with FLEX being a perfect example. It is a truly unique product, with its stunning geometric styling, contemporary colour choices, and cordless design it makes a stylish design statement in any space. FLEX’s portability also offers versatility whilst retaining the same human centric lighting qualities as the rest of our LUCTRA® range.”
Available in orange, black, white and aluminium finishes, FLEX can operate as a table lamp or a wall lamp. Its unique angled design is able to support itself securely against a wall or the side of a table by using the height adjustable rubberised protective sleeve. FLEX’s integrated lithium-ion battery is capable of powering the lamp for up to 10 hours, delivering unrivalled portable human centric lighting.
The biologically effective light of LUCTRA® is able to closely replicate daylight, with its cold white and warm white LEDS that produce an illuminance of up to 1,000 lux, and an impressive Kelvin level between 2,700K and 6,500K. FLEX’s lamp head can be rotated 180° to provide direct or indirect lighting. With a height of 136cm, the cordless workplace lamp weighs just 2kg, allowing for easy relocation, perfect for when you feel like a change of scene, be it to a desk or to your favourite spot at home.
In addition to its unique portability, FLEX provides the same premium quality and function of the standard models in the LUCTRA® range, including its intelligent VITACORE® electronic system. This interface offers users intuitive access to LUCTRA® functions and the ability to control the brightness and colour of the light by simply placing a finger on the glass touch panel. The biologically effective light of LUCTRA® has been verified by the latest scientific research and endorsed by Dr Dieter Kunz, an expert in the importance of lighting for health.
As well as winning a Red Dot Award, LUCTRA® FLEX has already received accolades for its innovative functionality and modern minimalist design. It was awarded the ICONIC Award by the German Design Council in November 2015.
To see FLEX in action, visit LUCTRA® on stand PR9 in the Project Exhibition at Clerkenwell Design Week (24-26 May 2016). To receive further information about LUCTRA®, request a brochure or to speak to a DURABLE lighting specialist, please call 01202 851130, email email@example.com or visit www.luctra.co.uk.
For press enquiries, please contact:
Ruth Chrisp, Wildwood PR, Tel: (0)1293 851115 /email: firstname.lastname@example.org
Sarah Daniels, Trade Marketing Executive, Tel: (0)1202 893799 / email: email@example.com
One of Europe’s largest office products manufacturers, DURABLE began manufacturing in Germany in 1920. The company now has presence in 80 countries, including its UK headquarters that has experienced significant growth since its inception in 1980. They have since become known as pioneers in developing and producing office supplies. Creative conception combined with continual focus on innovation, quality and design have always played a major role in our corporate philosophy - critical factors that determine the success and future viability of any company in today's competitive marketplace.