Williams and Falcon sponsor ScotHot Salon Culinaire
Latest Greenlogic products on ScoMac stand at Glasgow Show
ScotHot, Stand 4527, SECC Glasgow, March 4-6 2013
Sister companies Williams and Falcon are to co-sponsor the Salon Culinaire at ScotHot, supplying prime cooking and refrigeration equipment for the competing chefs.
“Sponsorship of this keenly fought, live theatre competition is a great opportunity for us, as equipment manufacturers, to give something back to the industry,” says Malcolm Harling, sales and marketing director of Williams. “For the young chefs showcasing their skills, it’s a high-pressure environment, often even more so than in a ‘real’ commercial kitchen. Reliable, quality equipment is a priority –we’re delighted to have been invited to take part again.”
Williams and Falcon have now sponsored the Salon Culinaire for the past eight years, not only at ScotHot but also Hotelympia in London and the Hospitality Show in Birmingham.
Williams is supplying the ScotHot Salon arena with six refrigerators and two freezers, all from the popular Jade range. Falcon is supplying eight six burner ranges and eight salamander grills.
Visitors to the show will also be able to see recently launched equipment from both companies, on the ScoMac stand, including Grab & Go display cabinets from Williams and induction ranges, chargrills and fryers from Falcon.
“We have a very close relationship with ScoMac, as we do with all our key distributors, so it was an easy decision to agree to support them at the ScotHot,” says Malcolm Harling.
A key area both Williams and Falcon will be promoting is sustainability, with their Greenlogic initiative being core to all new product developments. For example, Williams’ new open-fronted Sandwich Chiller, shown on the ScoMac stand, features a clever air curtain design that ensures most of the cool air is recycled, thus saving energy whilst protecting the food and allowing customers easy access. Falcon will be showcasing their energy efficient induction products at the show. Induction offers many advantages over gas and electric rivals, not least in significantly reduced energy wastage, with over 90% of heat directed straight into the pot.
Williams Refrigeration offers a comprehensive range of solutions, from commercial refrigeration to bakery equipment and including a market-leading choice of gastronorm cabinets, modular storage and reach-in and roll-in blast chillers. To learn more about Williams extensive product range visit www.williams-refrigeration.co.uk.
Falcon Foodservice Equipment is the UK's leading manufacturer of high-quality, affordable commercial catering equipment. With a comprehensive product portfolio, complemented by specialised products, responsive technical support and award-winning customer service, Falcon can provide the perfect solution to any kitchen requirement. Visit www.falconfoodservice.com for more information.
ScotHot 2013 Salon Culinaire.docx – Feb-13
Toni Turner or Alison Haynes at The Publicity Works: 01263 761000
Martin Laws at Williams Refrigeration 01553 817002
Williams Refrigeration is an ISO9001-2008 Quality Management accredited company and has been awarded ISO14001, the internationally recognised industry standard for Environmental Management Systems.
Williams designs, manufactures and installs a highly diverse product range, supplying hotels, hospitals, schools, restaurants, bars and kitchens around the world. With a wide selection of gastronorm cabinets and counters, prep stations, blast chillers/freezers, bottle coolers, bakery and modular coldrooms the company provides products that suit almost any application – a “one-stop” refrigeration purchasing solution.
Williams’ commitment to customers is absolute, offering extensive specialist advice and support from installation through to after-sales, service and maintenance.
To learn more about Williams’ extensive product range visit www.williams-refrigeration.co.uk. To find out how Williams Greenlogic initiative can help caterers select energy efficient equipment visit www.greenlogic.info