Paul Burton’s Yamato Year
Paul Burton, Yamato’s regional sales manager for the South of England, recently celebrated a productive year with the company. Operating from Swansea to Sussex, he has more than 19 years’ experience in the food packaging industry.
Having started in the vacuum packing industry, working for Multivac and selling direct to chefs, his skillset and interests led him towards the parts of the packaging process closer to the end of line, such as checkweighers and product inspection appliances.
With this knowledge of packaging and weighing machinery, Paul’s skills transferred well to his role as Regional Sales Manager at Yamato.
“It’s a privilege to work for Yamato, and to work with customers who think so highly of us. Yamato has a very strong team that’s incredibly knowledgeable; hugely helpful and they are a very happy bunch,” said Paul.
Paul has the technical knowledge and industry experience needed to excel at the role, but also has something else: adventurous creativity. A keen photographer, he’s also a member of the European Coaster Club, seeking out the world’s greatest and most exciting rollercoaster rides.
Having conquered and overcome internationally reputed landmarks ranging from Japan’s 318 feet tall Steel Dragon to the Top Thrill Dragster, Ohio’s 120mph super accelerator, Paul also contributes to First Drop magazine, the European Coaster Club’s official publication.
When he’s not looping the loop or at work, Paul is also involved with the UK’s Carnival scene, as a full member of Gremlin’s carnival club. He recently documented and photographed the construction of their Shipyard float, which featured in the Bridgewater Carnival.
In addition to travelling the world, seeking out new adventures, and helping record the construction of some hugely impressive floats and rollercoasters, Paul combines his creativity and love for technology in a different way at Yamato.
“A typical day is responding to prospective new clients and looking at new opportunities, while remaining anchored to the relationships we have with our existing clients,” he said.
“Yamato has a smaller team than some of the businesses I’ve worked for previously, but our team is very responsive, focussed and works exceptionally well together. They really pull out all the stops to get things done for their clients,” added Paul.
“Paul brings a wealth of experience to his role with us,” said Steve Spencer, Yamato’s sales manager “He has exceeded this year’s targets and has strong projections for next year. We’ve had a lot of positive feedback about him from our customers – he’s a pleasure to work with and a real team player.”
“I’m very motivated at Yamato, “said Paul, and when asked what was next for him, he replied: “helping the company succeed motivates me and keeps me driven. The same goes for Gremlin’s Carnival Club, as well as seeking out and riding bigger, better rollercoasters!”
Paul's passion for photography goes well with his appreciation of the fantastical world of Carnivals and Rollercoasters. (Photographer: Paul Burton)
Commercial and Marketing Manager,
Yamato Scale (UK) Dataweigh.
Tel. 0113 322 1546
About Yamato Scale Dataweigh (UK) Limited
Yamato is one of the leading global manufacturers of commercial weighing equipment and with over 90 years' manufacturing experience, we know what our customers need and expect.
Originally founded in 1922 as The Weighing Machine Division of Kawanishi Kikai K.K and later rebranded as Yamato Scale Ltd, Yamato is proud of its Japanese heritage; our passion to provide quality multihead weighers and deliver superior customer support is what drives us.
As a result Yamato’s multihead weighers and checkweighers have gained an unrivalled reputation worldwide, and our weighing machines are trusted by manufacturers in a range of industries across the globe; from granulated products and confectionery to meat and IQF frozen produce.
Yamato’s multihead weighers and checkweighers are energy efficient, accurate, hygienic, and easy to operate. The Dataweigh Omega multihead weigher, for instance, boasts a 60% reduction in power consumption without compromising on speed or effectiveness.