Agricultural Innovation in the Spotlight at the 2016 Great Yorkshire Show

A wide ranging programme of seminars at the Great Yorkshire Show will bring to life the challenges and opportunities for those working in the rural sector.

NB: Images available to download at bottom of release.

For the first time each day England's premier agricultural show will host speakers, including practitioners, to share best practice and inspire forward thinking producers to make the most of the changing world of the food chain.

Show Director Charles Mills said: “One of our key aims as an agricultural society is to encourage and promote innovation and efficiency in the British farming industry. Amongst our 130,000 or so visitors are tens of thousands of farmers who are passionate about what they do and who are keen to drive their businesses forward. Yes we care for the countryside, but to survive we have to be profitable and the two are most definitely not mutually exclusive.

Under the heading “Agricultural Innovation in the North of England,” the daily seminar programme will bring together those keen to share their ideas, knowledge and experiences with those who are focused on ensuring that British agriculture remains at the cutting edge of world's producers. It's a global market now and we have to make the most of that.”

The venue for the seminars is within the Yorkshire Agricultural Society's new exhibition hall which opened this month. “It couldn't be more appropriate that the Great Yorkshire Show is the first public event to use our £11.5m hall. We strive to be at the forefront of everything we do and this hall is state of the art. It is a substantial investment – our largest ever - and is aimed at increasing revenue so we can keep ploughing back support to the rural industry. These seminars are just one example of how we deliver that aim.”

The wide ranging programme includes a look at the future without pesticides, which is particularly topical for arable farmers which will be presented by the Society's Farmer Scientist Network. The problems of rural crime will come under the spotlight when North Yorkshire Police Commissioner, Julia Mulligan will unveil results of new research, in her role as Chair of the National Rural Crime Network and Jo Speed, a North East dairy farmer, will give her perspective on being a Nuffield Scholar.

Opportunities to expand into foreign markets will be to the fore as for one of its seminars, the UK Trade and Investment (UKTI) is bringing a delegation from Serbia to talk about how British producers can tap into Serbian consumer needs. Health and safety issues on the farm will be discussed by the Health Safety Executive and the NFU, and the threat of cybercrime will be the hot topic of Yorkshire rural insurance brokers, McClarrons.  The role of research will feature in talks by the Centre for Innovation Excellence in Livestock (CIEL) and centre for Crop Health And Protection (CHAP) as they look at innovation in the industry. There are also talks by Bioval, N8 Agrifood and Newcastle University.  

The seminars are free but registration in advance is needed. For the latest information and to book a place please go to:

  http://greatyorkshireshow.co.uk/visitors/agriculture-at-the-show/agricultural-seminars-2016

Elsewhere around the event, visitors can see the Lely Robotic Milking System – the first time it has featured at a UK agricultural show, thousands of livestock, many of which are already prize winners, an extensive display of machinery with 8 of the 10 top tractor manufacturers represented, a food emporium including the Journey of Food exhibition which links producers with consumers and the Great Yorkshire Cheese and Dairy Show.

ENDS

21 June 2016

Media Contact: Judy Thompson, PR Manager, Yorkshire Agricultural Society 01423 546218 or judyt@yas.co.uk

If you wish to apply for press passes to the Great Yorkshire Show, please complete the online application form on our website, by 6th July 2016 - http://greatyorkshireshow.co.uk/media/press-passes

EDITORS NOTES

The Great Yorkshire Show is organised by the Yorkshire Agricultural Society, a charity which supports farming and the agricultural industry. This will be the 158th Great Yorkshire Show Dates are Tuesday 12 – Thursday 14 July The venue is The Great Yorkshire Showground, Harrogate, North Yorkshire It is England’s premier agricultural event Tickets are available online – at greatyorkshireshow.co.uk or by calling the Ticket Hotline - 01423 541222 (Mon – Fri 9am – 5pm) There are savings to be made by buying tickets in advance. Parking is extensive and free Dogs, other than assistance dogs, are not allowed on the showground. Be kind to your dog and leave it at home. For the latest information see www.greatyorkshireshow.co.uk

Great Yorkshire Show 2016 Ticket Prices

                                    Advanced Prices                               Gate Price
                                    (until Weds 6 July)

Adult                                   £23                                                      £27

Child                                    £10                                                      £13

Family (2 adults
& 3 children)                    
£56                                                      £67

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About Us

The Yorkshire Agricultural Society was formed in 1837 and is a charity dedicated to supporting the farming industry and rural life. Best known for staging the annual Great Yorkshire Show, England's Premier Agricultural event and Countryside Live, it's sister event. The value of the support it provides to regional farming and countryside initiatives has risen year on year to nearly £1m. The 2016 Great Yorkshire Show runs from Tuesday 12 – Thursday 14 July and Countryside Live is on Saturday 22 and Sunday 23 October 2016. Both take place at the Great Yorkshire Showground, Harrogate, North Yorkshire and are flagship events for agriculture and rural life. The Society plays a key role in supporting rural life, through grants, sponsorships and has a very active education department which runs a wide range of activities aimed at increasing the knowledge of young people and their teachers about the important role farmers play in producing our food and caring for the landscape. An important date on the annual calendar is the annual Countryside Days event when thousands of primary school children use the showground as a resource for learning. In June 2009, the Society also opened its Regional Agricultural Centre at the showground which will be a focus for excellence for the industry, as well as the new home of the Society. Yorkshire Event Centre Limited (YEC) is a wholly owned subsidiary of the Society and all YEC’s profits go to fund its charitable work. Who's Who in the Yorkshire Agricultural SocietyChairman: Simon TheakstonPresident: Sarah YorkPresident Elect: Lord MiddletonChief Executive: Nigel Pulling

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