ZetaDisplay gets a multi-million Swedish crowns order on pioneering a new concept, called Internal TV
Internal TV is a new Digital Signage channel with which companies can quickly present both local and central information to its employees. The concept thus reaches a wider group of employees at various locations than is accessible via the normal intranet. The production of the content on the displays can be automated by means of direct integration into the client’s business and information systems. The result is reduced costs for content production and also means that the information is issued immediately without any delay. Since the spring of 2010, ZetaDisplay has been carrying out large scale testing of Internal TV with a client. This test was successful, and ZetaDisplay has now begun installing the equipment into the client’s staff areas. ZetaDisplay estimates that the sales value of this initial delivery will amount to 3 million Swedish crowns (3 MSEK).
- We are pleased to be able now to supply Internal TV at full scale. After completing tests in conjunction with a number of clients we can see there is a growing need for this facility. The work forces of these clients simply found that they were better informed in respect of general material from the information department. The staff also participated more in their companies and found it easier to answer customer queries. There are currently great demands being placed on us for Internal TV, from both existing and new clients, and this demand is evenly spread across all our Nordic offices, says Leif Liljebrunn, CEO of ZetaDisplay AB (publ).
ZetaDisplay is in an expansive phase and has positioned itself in the market by being able to show markedly increased sales and improving communication for its clients by means of the company’s media platform for Digital Signage.
ZetaDisplay is a leading supplier of Digital Signage within retailing and in public environments in the Nordic market. ZetaDisplay has about 40 employees and has continued in recent years to grow in Sweden, while having subsidiaries in Denmark, Norway and Finland.
If you have questions please contact:
CEO Leif Liljebrunn
Telephone: 46 70 845 80 52
ZetaDisplay AB, with its head office in Malmö and subsidiaries in Copenhagen, Helsinki and Oslo, is a leading supplier of Digital Signage, including InstoreTV, with the aim of creating increased sales and positive experiences for shoppers in retail stores and public areas. With the aid of the patented techniques in our business can, for example, advertising video be transferred via the mobile phone network and broadband to be presented in a network of fixed and mobile displays in stores. ZetaDisplay is growing rapidly in both Sweden and internationally, and the company’s solutions are in use by companies including for example ICA, Euromaster, Team Sportia, Volkswagen Group, Ringo, Garant Shoe, Extra Leker, Magasin du Nord, Blockbuster, Legekæden, KotiPizza, Alko and RAY Gold Dust.