Invent Medic’s product Efemia bladder support included in Apoteket AB’s assortment
Invent Medic has today signed an agreement with Sweden’s largest pharmacy chain, Apoteket AB, that has agreed to include the company’s product Efemia bladder support in its assortment. Initially, Efemia will be available in Apoteket’s nationwide webshop Apoteket.se.The inclusion of Efemia in Apoteket’s assortment is an important milestone for Invent Medic as the product will now retain a much better exposure towards broad customer groups in Sweden. An approved review by Apoteket is also an import validation of the product. “There is a strong demand from women who want a simple and