Bayn Europe becomes a one-stop-shop for healthy sugar reduction
Bayn Europe, a global leader in healthy sugar reduction, expands its ingredient portfolio line Navia® to be a one-stop-shop to food and beverage producers.
More food and beverage producers look for ways to reduce sugar with ingredients from natural sources whiles maintaining taste and texture of their products. Bayn Europe has therefore expanded its ingredient product line Navia™ to serve food producers with a systematic platform for sugar reduction.
“Sugar is a multi functional ingredient and plays a key role in the taste, texture and stability of the processed food we consume today. Reducing sugar means change, both technically and commercially. There is no single ingredient that can replace sugar in processed food. Today food producers purchase ingredients from different distributors or ingredient manufactures, it is time consuming and costly. Therefore we decided to launch the ingredient line Navia® to give more options to our customers in food industry”, explains Lucy Dahlgren, Managing Director Bayn Europe.
The Navia™ line includes a product range of food additives from natural botanical extracts and ingredients used for realization sugar reduction. For example natural colouring like tomato extracts, natural preservatives like rosemary extract and natural sweeteners like stevia extract. The whole concept addresses the taste, texture and stability for tasty and healthy products.
“The business concept of Navia™ is concise: healthy ingredients for sugar reduction, while our EUREBA® line focus is tasty and healthy solution for sugar and calorie reduction”, where sugar is exchanged “one-to one” with our solutions. “The Navia™ launch is based on the positive reaction from leading ingredient manufactures in Europe and Asia who supplied their ingredients to our EUREBA® solution development, says Lucy Dahlgren. We have built a strong relationship with these suppliers and their ingredients are tested and evaluated in our EUREBA® solutions design with proof of concepts”.
For more information, please contact Lucy Dahlgren, Managing Director Bayn Europe AB, e-mail ld@bayn.se
About Bayn:
Bayn Europe is an independent supplier of cutting edge and healthy sugar reduction solutions for the food and beverage industry. Bayn’s ingredient solutions from natural sources, refined through scientific research and extensive market experience, facilitate new healthier formulations and recipes focused on taste and texture to help food and beverage companies around the world reduce sugar and calories in their products. For more information www.bayneurope.com
Bayn is listed on Nasdaq Stockholm, First North, under the short name BAYN.
Mangold Fondkommission AB is Bayn’s certified adviser. Telefon +46-8-5030 1550.
Tags: