Online art gallery, Art2Arts responds to changing art market

As studies reveal the continued growth of online art sales, Art2Arts, who celebrated a decade in business last May, responds to the changing art market with its innovative web-based platform. The online art gallery makes high-quality art available to all, providing a space for art lovers to find and purchase original artwork at the simple click of a mouse. With Art2Arts, artists are paid fairly their work while buyers receive great value for money using this fixed price purchasing method.

The report, compiled by Hiscox and ArtTactic, found that virtual art sales grew by approximately 24% in 2015, to around £2.5 billion. It also discovered that, as art was becoming more available online, a new generation of younger buyers were also starting to buy original art. Art2Arts has been running since 2006, recognising this trend at its early stages and continuing to prove its relevance as the art market relies more and more on web-based outlets. 

Michelle Gibbs, Director at Art2Arts commented, “As e-commerce continues to grow, this insight into the way that the art market is going doesn’t surprise me. An online art gallery benefits both the artist selling their work and the customer looking to buy, much more than traditional auction or physical gallery methods. This is why I founded Art2Arts originally, to nurture the career of talented professionals while providing an affordable and welcoming place for art lovers to find their next purchase. ”

While purchasing art online can make the industry accessible to all, welcoming a new wave of buyers that would previously avoid traditional techniques of acquiring original art, many have concerns over the authenticity of the work that is bought through web-based outlets. Art2Arts operates on a system where artists can upload and control the sales of their pieces, forming a direct connection between the creator and the buyer to offer peace of mind. The online art gallery enjoys a five star rating on peer review website Trust Pilot, consistently providing its customers only with beautiful, original art.

Gibbs continued, “Art is something that should be enjoyed by everyone, and taking the market online is helping to put these wonderful, one off pieces in the homes of appreciative customers.”

The paintings for sale at Art2Arts can be found via an intuitive search tool, selecting each piece by size, colour, price and more. Refine your search and find the perfect piece of original art online at


Dakota Digital for Art2Arts

Press contact: Eileen Pegg


Tel UK: 01623 428996

Tel US: 917-720-3025

Note to editors

The original report from Hiscox can be found here: