Share transactions by members of Group Management to cover tax costs related to the LTIP 2023 Incentive Program

Members of Synsam’s Group Management have sold shares in the company in connection with allocations from the LTIP 2023 share-based incentive program, which recently ended. The divestments of shares were carried out to cover the tax incurred for the participants in connection with the share allotment.In total, 196,114 shares have been allotted within LTIP 2023 to members of the Group Management. Of these, 42,240 shares have been sold to cover tax liabilities. Following these transactions, the concerned members of the Group Management have a larger holding in Synsam than prior to the

Synsam Launches Extensive Haaland Collection Ahead of the Summer World Cup – 999 Limited-Edition Sports Glasses Released

Today, Synsam Group (Synsam) launches a limited edition of the Erling Haaland Eyewear Collection™. This unique edition consists of 999 gold-colored sports glasses, presented in an exclusive box and released ahead of the start of this summer’s FIFA World Cup. The limited-edition glasses will be available from today, June 9 at 09:00, in selected Synsam stores and through Synsam’s e-commerce platforms in the company’s core markets. Each pair is delivered in a specially designed premium box, lined with velvet and adorned with Erling Haaland’s printed signature. The box also includes a

Repurchase of shares in Synsam during June 1, 2026 – June 5, 2026 (week 23)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) ("Synsam" or the "Company") has during June 1, 2026, to June 5, 2026, repurchased in total 125,000 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company's capital structure.The repurchases form part of the share buy-back program of maximum MSEK 200 announced by Synsam on May 28, 2026, and which runs during the period from June 1, 2026, until February 26, 2027. The share buy-back program is being carried out in accordance with the EU Market Abuse

A Unique Innovation Transformed the Eyewear Market in Less Than Ten Years

From a Swedish innovation project to 770,000 subscription customers in ten years. Today, Synsam Lifestyle accounts for more than half of Synsam Group’s revenue and has helped establish the rental model as a growth-driving part of the optical industry.Ten years after its launch, Synsam Lifestyle has grown from a small pilot project into one of the largest subscription services for eye health and eyewear in the Nordic region. Today, approximately 770,000 customers have the subscription, which has developed into one of Synsam Group’s most important growth drivers. “When we

New number of shares and votes in Synsam

As a result of the implementation of the Annual General Meeting’s resolution to cancel 2,550,748 own shares, the number of shares and votes in Synsam AB (publ) (“Synsam”) has changed during May 2026.Following the completed cancellation of own shares, the total number of shares and votes in Synsam amounts to 145,313,746 as per 29 May 2026. For further information, please contact: Per Hedblom, CFO Synsam GroupE-mail: per.hedblom@synsam.comTel: +46 (0)8 619 28 60Website: www.synsamgroup.com  This disclosure contains information that Synsam AB (

Resolution to exercise the authorization to repurchase own shares

Today, the board of directors of Synsam AB (publ) ("Synsam" or the "Company") has, pursuant to the authorization provided by the annual general meeting held on 22 April 2026, resolved to acquire own shares in order to adjust the Company's capital structure.According to the board of directors' resolution, acquisition of own shares under the share buy-back program shall be carried out in accordance with the EU Market Abuse Regulation (EU) No 596/2014 ("MAR") and the Commission Delegated Regulation (EU) 2016/1052 (the "Safe Harbour Regulation"). Acquisitions of shares will be carried out by an

The Erling Haaland Eyewear Collection™ launches – available in stores and online

Today, Synsam Group (Synsam) launches the Erling Haaland Eyewear Collection™ – the Norwegian football star’s first eyewear collection under his own name, developed together with Synsam. The collection is now available in all the Group’s stores as well as through the company’s e-commerce platform.The collection includes a total of 64 models across optical frames, sunglasses, and sports eyewear. It is designed for women, men, teenagers, and children, combining Scandinavian design with functionality and performance. The design language is clean and versatile, featuring both classic and more

Synsam Group’s Q1 report 2026

Improved profitability and cash flow in a challenging environment1 January–31 March 2026 · Net sales increased to SEK 1,773 million (1,708), up 3.8 percent. Organic growth totalled 5.6 percent (12.8) · Net sales from spectacles subscriptions increased 6.1 percent (12.5) · The gross margin increased to 75.8 percent (74.1) · EBIT increased to SEK 186 million (174) and the EBIT margin increased to 10.4 percent (10.0) · Cash flow from operating activities increased to SEK 374 million (310) · Net debt amounted to SEK 2,864 million (2,944) at the end of the period, compared

Synsam invites you to a video presentation of the Q1 report 2026 and a live Q&A session

Synsam AB (publ) will release its interim report for the first quarter of 2026 on Friday, May 8[th ]at 07.30. At the same time, the company will publish President and CEO Håkan Lundstedt’s comment, together with a presentation of the results with CFO Per Hedblom. At 10.30 the same day, you will have the opportunity to participate in a live Q&A session, in English.The CEO comment and presentation of the results are video materials created to complement the interim report and provide further insight and better understanding of the company's operations for the stock market. The presentation

Synsam launches exclusive partnership with world star Erling Haaland and enters the international market

Today, Synsam Group (Synsam) announces an exclusive and strategic partnership with one of the world's most prominent football stars – Erling Haaland from Norway. It includes the launch of a unique collection of eyewear, sunglasses, and sports glasses with a focus on both performance and design, signed by Erling Haaland. Through this partnership, Synsam is also taking a step into the international market.The 25-year-old Norwegian striker Erling Haaland is a global star and has been playing for Manchester City since 2022. Known for his explosive speed and exceptional goalscoring ability, he

Synsam Group opens NK Eyewear & Optics in Gothenburg – a new destination for optics, fashion, and exclusive brands

Following the successful launch of the premium concept NK Eyewear & Optics at Nordiska Kompaniet in Stockholm, Synsam Group is now taking the next step. On April 23, the concept will also open at NK in Gothenburg – a destination where high-end fashion, clinical expertise, and a high level of fashion come together in a carefully crafted overall experience.– NK Eyewear & Optics is an independent premium concept within Synsam, created for the style-conscious customer who sees eyewear as a natural part of their personal style – and who seeks a selection beyond the expected. Here, the best in

Bulletin from Synsam's Annual General Meeting 2026

Today, Synsam AB (publ) held its annual general meeting at 11:00 a.m. (CEST) in Stockholm. Adoption of the income statement and balance sheet The annual general meeting adopted the income statement and balance sheet for the parent company and the group for the financial year 2025. Dividend etc. The annual general meeting resolved on a dividend to the shareholders corresponding to SEK 1.80 per share (but excluding own shares held by the company) and that the remaining distributable profits are carried forward. The record date to be entitled to the dividend is Friday, 24 April

Synsam Group’s Annual Report for 2025 is published

The Annual Report of Synsam AB (publ) for 2025 is now available on Synsam Group’s website: https://www.synsamgroup.com/en/investors/financial-reports/ The full report is primarily designed for reading on screens. There is a limited edition of printed copies which can be ordered via telephone +46 (0)8 619 28 60. For further information, please contact:Per Hedblom, CFO Synsam GroupE-mail: per.hedblom@synsam.comTelephone: +46 (0)8-619 28 60Website: www.synsamgroup.com  This disclosure contains information that Synsam AB (publ) is obliged to

Notice of Annual General Meeting in Synsam AB (publ)

The shareholders in Synsam AB (publ), reg. no. 556946-3358, are hereby given notice to attend the annual general meeting to be held Wednesday, 22 April 2026 at 11:00 a.m. (CEST) at Synsam AB (publ)'s headquarters, Sankt Eriksgatan 60 in Stockholm, Sweden. Registration for the general meeting commences at 10:15 a.m. (CEST).Participation A shareholder who wishes to participate at the general meeting shall: (A) be entered as a shareholder in the share register kept by Euroclear Sweden AB as of the record date Tuesday, 14 April 2026; and (B) have given notice of attendance at the

Synsam scales up its Swedish production – launches the brand Alicia Lind

Synsam Group (Synsam) continues to strengthen its Swedish production through the launch of Alicia Lind™, a new eyewear brand designed and manufactured at the company’s Production and Innovation Center in Frösön, Jämtland. The launch is part of Synsam’s long-term strategy to gradually reshore production, increase control over the value chain, and build an even more resilient business model.With Alicia Lind, Synsam expands its Made in Sweden portfolio and meets growing consumer interest in locally produced quality products at an attractive price point. – House brands and increased local

Repurchase of shares in Synsam during February 23, 2026 – February 27, 2026 (week 9)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) ("Synsam" or the "Company") has during February 23, 2026, to February 27, 2026, repurchased in total 80,646 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company's capital structure. The buy-back program announced on August 21, 2025, has been ended, and a total of 2,550,748 shares have been repurchased for a total amount of approximately SEK 160 million.The repurchases form part of the share buy-back program of maximum MSEK 160 announced by

Repurchase of shares in Synsam during February 16, 2026 – February 20, 2026 (week 8)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) ("Synsam" or the "Company") has during February 16, 2026, to February 20, 2026, repurchased in total 100,000 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company's capital structure.The repurchases form part of the share buy-back program of maximum MSEK 160 announced by Synsam on August 21, 2025, and which runs during the period from August 25, 2025, until February 27, 2026. The share buy-back program is being carried out in accordance with the

Synsam Group’s Year-end report 2025

A strong fourth quarter and record earnings for 20251 October–31 December 2025 · Net sales increased to SEK 1,784 million (1,631), up 9.4 percent. Organic growth increased to 11.4 percent (10.1) · Net sales from spectacles subscriptions increased 10.4 percent (15.6) · The gross margin was 76.5 percent (77.2) · EBITDA rose to SEK 426 million (387) and the EBITDA margin was 23.2 percent (23.3) · EBITA increased to SEK 246 million (219) and the EBITA margin increased to 13.4 percent (13.2) · EBIT increased to SEK 215 million (186) and the EBIT margin increased to 11.7

Repurchase of shares in Synsam during February 9, 2026 – February 13, 2026 (week 7)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) ("Synsam" or the "Company") has during February 9, 2026, to February 13, 2026, repurchased in total 125,000 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company's capital structure.The repurchases form part of the share buy-back program of maximum MSEK 160 announced by Synsam on August 21, 2025, and which runs during the period from August 25, 2025, until February 27, 2026. The share buy-back program is being carried out in accordance with the

Synsam expands its investment to Swedish eyewear production – launches new brand Isak V

Synsam Group (Synsam) is launching the new eyewear brand Isak V™, designed and manufactured in Sweden at the Group’s Production and Innovation Center in Frösön, Jämtland. The launch marks a clear step in Synsam’s continued reshoring of production from Asia to Sweden and represents a long-term commitment to local manufacturing, Swedish design expertise and job creation.With Isak V, Synsam expands its “Made in Sweden” portfolio and meets growing demand for eyewear with a clear origin, high quality and carefully considered design – at an attractive price point. In 2022, Synsam inaugurated

Repurchase of shares in Synsam during February 2, 2026 – February 6, 2026 (week 6)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) ("Synsam" or the "Company") has during February 2, 2026, to February 6, 2026, repurchased in total 125,000 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company's capital structure.The repurchases form part of the share buy-back program of maximum MSEK 160 announced by Synsam on August 21, 2025, and which runs during the period from August 25, 2025, until February 27, 2026. The share buy-back program is being carried out in accordance with the

Synsam invites you to a video presentation of the Year-end report 2025 and a live Q&A session

Synsam AB (publ) will release its Year-end report 2025 on Friday, February 20[ ]at 07.30. At the same time, the company will publish President and CEO Håkan Lundstedt’s comment, together with a presentation of the results with CFO Per Hedblom. At 10.30 the same day, you will have the opportunity to participate in a live Q&A session, in English.The CEO comment and presentation of the results are video materials created to complement the Year-end report and provide further insight and better understanding of the company's operations for the stock market. The presentation material will be

Repurchase of shares in Synsam during January 26, 2026 – January 30, 2026 (week 5)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) ("Synsam" or the "Company") has during January 26, 2026, to January 30, 2026, repurchased in total 125,000 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company's capital structure.The repurchases form part of the share buy-back program of maximum MSEK 160 announced by Synsam on August 21, 2025, and which runs during the period from August 25, 2025, until February 27, 2026. The share buy-back program is being carried out in accordance with the

Repurchase of shares in Synsam during January 19, 2026 – January 23, 2026 (week 4)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) ("Synsam" or the "Company") has during January 19, 2026, to January 23, 2026, repurchased in total 115,000 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company's capital structure.The repurchases form part of the share buy-back program of maximum MSEK 160 announced by Synsam on August 21, 2025, and which runs during the period from August 25, 2025, until February 27, 2026. The share buy-back program is being carried out in accordance with the