ABLE PLANET’S PERSONAL SOUND WINS POPULAR SCIENCE’S BEST OF WHAT’S NEW FOR 2012

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Personal Sound Amplification Product with Linx DSP provides 4 preset environment management filters that provide situational hearing solutions to enhance comprehension in difficult listening environments.

WHEAT RIDGE, CO (November 15, 2012) – Able Planet Incorporated, one of the top selling active noise cancelling headphone companies in the world, has been honored with a 2012 Best of What’s New Award from Popular Science magazine for its award-winning Personal Sound™ Amplifier, PS2500AMP. Earlier in the year at the Consumer Electronics Show, Popular Science awarded the device Product of the Future. Personal Sound was released for a limited premarket sale on September 11, 2012. Able Planet needed to quickly increase production, as initial inventories sold out in less than 2 days. Inventories have now been replenished, and Able Planet has launched its Personal Sound, nationwide. Currently available at ableplanet.com, the product will roll out to leading eCommerce sites and US retailers over the next 60 days.

Personal Sound™ PS2500AMP is the first ever In-Ear Amplifier with Linx DSP®. It provides a natural sound by preserving the directivity of the ear and enhances hard to hear sounds with preset environmental filters. The small size is highly invisible and is held secure by a patent pending D-ring that is easy to position and ensures a comfortable fit for long wear. And, when the environment changes, simply 2TAP™ your ears to change your Personal Sound™. Linx DSP is a Hear the Difference® technology that enhances sound quality and clarity for People with All Levels of Hearing™.

Personal Sound™ Amplifier has 8 channels, 12 bands, active noise reduction, an adaptive feedback manager and 4 preset programs that alter the frequency response, amplification and noise reduction to accommodate for varying listening environments. 2TAP™, a patent-pending controller, continuously senses the pressure in the ear canal enabling you to switch among programs by lightly tapping on the ears. This "switch" changes the program and generates an indicator tone without requiring push-button activation. Wax guards prevent earwax from penetrating the module which could damage the receiver. An amplifier and calibration device is powered by 1.35V battery (Type 10) and housed in the battery compartment in the middle of the device creating a natural separation between the microphone and the receiver, minimizing internal feedback.

“Hearing abilities are like fingerprints and everyone is unique,” said Able Planet CEO Kevin Semcken. “Struggling to hear in noisy places, like on an airplane, in a crowded restaurant, or at your local pub is common to people with all levels of hearing abilities. Even hearing the TV can sometimes be difficult. Just because you have difficulty hearing in certain situations does not mean you need to incur the expense of a hearing aid. When hearing others becomes a challenge, simply put in your Personal Sound™, and you’ll Hear the Difference®.”

“For 25 years, Popular Science has honored the innovations that surprise and amaze us − those that make a positive impact on our world today and challenge our view of what’s possible in the future,” said Jacob Ward, Editor-in-Chief of Popular Science. “The Best of What’s New Award is the magazine’s top honor, and the 100 winners − chosen from among thousands of entrants − each a revolution in its field!”

About Able Planet

Expert in Audiology and Speech Language Sciences, Able Planet was founded on a hearing technology that enables people with profound hearing loss to distinguish hard to hear sounds, many of whom have reported to be able to hear new sounds for the first time in their lives.   Over the past 7 years, the company has become a leader in audio and communication devices through the development of products and technologies that not only address hearing impairments, but are also preferred by experts in consumer audio. Today, Able Planet designs and manufactures products that enhance sound quality, clarity and speech intelligibility for all people. And, while the company continues to focus developments on products that connect people with hearing loss to the world of sound, it is equally as motivated by technologies that help preserve hearing for those with normal hearing. All Able Planet products are based on proprietary Hear the Difference® technologies.

Michael Zucconi

Able Planet

mzucconi@ableplanet.com

303-215-9770