Anglia creates UK demand for STMicroelectronics

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Anglia Components tops STMicroelectronics’ UK distributor network for demand creation

Wisbech, UK, 11 December 2012 – Anglia Components today announced that it has been named UK Demand Creation Distributor of the Year by STMicroelectronics, a global semiconductor leader serving customers across the spectrum of electronics applications.

Commenting on the award, Frank Wolinski, EMEA Director Distribution Network and Demand Creation at STMicroelectronics said, “ST challenges all of its distribution partners and rigorously analyzes the demand creation performance of the whole of our UK network for the current and three previous years. We assessed the opportunities identified and the business that followed. Anglia led the field in the UK on project registrations, lines registered, design wins registered, and turning these design wins into revenue and we applaud their success.”

Steve Rawlins, CEO, Anglia, responded saying, “We are thrilled to receive this accolade from ST, which is one of the world’s largest and most innovative semiconductor manufacturers, and was our first major semiconductor line. We’ve invested strongly in our Field Application Engineering (FAE) and Account Management teams, and plan to strengthen our demand creation performance next year.”

Anglia Components has been a UK distributor for STMicroelectronics since 2006. The company has doubled the size of its FAE and Key Account Management teams in 2012. Anglia has consistently increased its share of the UK component distribution market, posting consistently strong year on year growth. Its business has grown by 40% over the last five years.

About Anglia

Anglia is the UK’s leading independent authorised distributor of semiconductors, optoelectronics, interconnect, and passive and electromechanical components. The company is a signatory of the ADS SC21 programme and holds AS9120, ISO9001, ISO14001 accreditations and IECQ-CECC qualification. Anglia’s exceptional technical support spans a fast sampling service, telephone advice from product specialists, on-site visits from field applications engineers and, ultimately, electronics design. An in-house team of designers adds expert resources to customers' design teams, helps reduce final product costs and accelerates development times. Anglia stocks over 700 million components from 500,000 product lines in the UK, and streamlines its customer’s logistics and reduces costs through KAN-BAN, EDI, and customer-dedicated inventory.

For further details please contact:

Michelene Hircock at Anglia, Sandall Road, Wisbech, PE13 2PS, UK.

Phone: +44 (0)1945 47 47 47; Web: www.anglia.com; Email: mh@anglia.com

Press Contact: Peter van der Sluijs, Neesham Public Relations, Tel: 44 (0) 1296 628180, Email: peterv@neesham.co.uk,

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