Let your riding style jump ahead with John Smedley

Take your riding to the next level with British made Merino knitwear from John Smedley. The heritage brand has designed a timeless collection of pullovers, cardigans and t-shirts for women, which are perfect for on and off horse wear. Jump ahead of the competition with the highest quality Merino wool, which benefits from impressive wicking properties, or luxurious cotton for a cool, clean feel, each garment is expertly crafted to make a versatile riding staple that is stylish, practical and designed to effortlessly impress.

Merino wool is an active fabric and as such benefits from a number of properties that make it the perfect partner for riding. By absorbing and repelling moisture it keeps skin dry and preserves body temperature, while its natural anti-microbial properties make it odour resistant. These qualities make Merino wool suitable for riding in cool, damp conditions or warm ones.

Woven with over 200 years of experience, each piece in the collection is created using a 36 stage process, including rigorous John Smedley testing methods, to ensure it keeps its shape ride after ride.

Invest in a chic short sleeve Rietta sweater in Black to add serious style to your kit. Made from extra fine Merino wool, this sweater makes an impressive base layer, helping to keep you dry, comfortable and at just the right temperature while riding, and is also sure to attract many a compliment. Features a round neck and ribbed hem and cuff, making it a versatile staple that is timeless in design. Priced at £130.

The classic polo neck has been given a luxurious make-over by John Smedley, which has developed the Catkin in extra fine Merino wool. Incredibly soft to touch and available in Midnight, this roll-neck sweater will keep the chill at bay during cool rides, while also promising exceptional wicking when you need it most. Benefits from a slim fitting design and is a definitive investment piece. Priced at £139.

Give your base layers and basics an instant update with this eye-catching Pansy cardigan in Charcoal. This classic cardigan is made from extra fine Merino wool, delicately knitted to deliver a super soft feel, and benefits from a timeless round neck and long sleeves. This sophisticated cardigan will keep you at just the right temperature, while also promising exceptional wicking, so you can concentrate on perfecting your riding style. Priced at £149.

Give the classic t-shirt an instant update with the Daniella. This iconic John Smedley t-shirt features a round neck, with ribbed cuff and hem, and is available in this cool shade of white. Cut in a slim fit and made from Sea Island Cotton, this shirt effortlessly flatters, while keeping you cool during spring and summer. Priced at £100.

Look stylish and feel comfortable on and off the horse with the Putney sweater in Navy. Made from John Smedley’s exclusive Sea Island Cotton, this sweater is luxuriously soft to the touch and is completed with a V-neck and long sleeves, making it an ideal garment for spring and summer riding on cool mornings or evenings. Slimming fitting and beautifully crafted, this sweater effortlessly keeps its shape after every ride and every wash. Also available in black or silver. Priced at £119.

Crafted in John Smedley’s Sea Island Cotton, the Islington is a true investment piece and is available in the versatile shade of Silver. Featuring a slim fit design, round neck and ribbed cuffs and hem, this timeless cardigan is a spring and summer must-have that promises to produce a defined silhouette. Priced at £149.

John Smedley is the creator of the world’s finest knitwear. Established in 1784, it is the oldest manufacturing factory in the world, crafting beautiful, high quality garments that are designed to last, made in Britain and distributed the world over.

ENDS

About

JOHN SMEDLEY – The World’s Finest Knitwear

John Smedley is renowned throughout the world as a leader in the production of fine gauge knitwear. The company, founded in 1784 at Lea Mills, Matlock, Derbyshire, is still family owned and manufactures 100% of its knitwear in its UK factories. The company remains committed to working at the forefront of fine knitwear, innovating in design to remain contemporary, while retaining the hand crafted finishing techniques that have established its reputation for more than two centuries.

For more information please contact Caroline Spence or Sarah Ross at Anicca Digital on 0116 298 3726 or 07946 169482.

caroline@anicca.co.uk | sarah@conversations.co.uk

Tags:

About Us

Conversations....'let's talk about it' A specialist in the two-way communications predominating in the contemporary media environment, Conversations crosses the divide between digital and traditional marketing and PR. With huge experience with e-commerce and e-tail businesses, we provide a truly integrated digital experience including digital PR, SEO, PPC, affiliate marketing and social media.