46,000 reasons to Pedal it Pink this May
Press Release For immediate release: 5 April 2010 Press contact: Louise Garrahan, Media Relations Officer, Breast Cancer Campaign, DD 0207 749 3724, Email: lgarrahan@breastcancercampaign.org 46,000 reasons to Pedal it Pink this May Calling all mothers, daughters, sisters and friends – Breast Cancer Campaign wants you to dig out your bike and cycle for vital research at the charity’s exclusive women-only event, Pedal it Pink. If you overindulged this Easter, now is the perfect time to burn off those egg-stra calories by training for a marathon or half marathon distance at Scotland’s very first Pedal it Pink in Holyrood Park, Edinburgh on Sunday 16 May 2010. By getting on your bike for just one hour to train for Pedal it Pink, you can burn off approximately 530 calories which is the equivalent of: • One chocolate Easter egg • Two hot cross buns (one bun is 250 calories) • One slice of simnel cake Catriona Wright, Events Manager at Breast Cancer Campaign, said: “Now that spring has sprung we hope lots of ladies will get on their bikes and join us for Pedal it Pink in Edinburgh. And what better time to sign up now and start training after the long weekend when many people would like to burn off Easter treats? Not only will you be getting fit but taking part in our cycling challenge means you will be helping us to fund innovative breast cancer research to support the 4,000 people who will sadly be diagnosed in Scotland this year.” Pedal it Pink, sponsored by Santander, has a variety of routes to choose from to suit all abilities. Beginners can opt for the family 5K lap (which is also open to the men and children in your life) and those wishing to push themselves that little bit further can select either a half (13.1miles) or full (26.2miles) marathon distance. All routes are completely enclosed in the park, so it’s safe, traffic-free and suitable for all existing and aspiring cyclists. So far 1,800 women across the UK have pedalled it pink to raise more than £140,000 for breast cancer research at three events in Liverpool, Nottingham and Essex. If you would like to be part of Scotland’s first event and help us put the brakes on breast cancer, visit www.breastcancercampaign.org, email pedalitpink@breastcancercampaign.org or call 020 7749 3700. It costs £15 for the marathon, £10 for the half marathon and £5 for the family 5k lap. Cycling is a great form of cardiovascular exercise, which helps to burn fat and if done regularly contributes to a healthy lifestyle. Cycling is also great for toning leg muscles and can burn up to 530 calories an hour. ENDS Picture caption: Cyclists at Pedal it Pink Notes to editors • Breast Cancer Campaign aims to beat breast cancer by funding innovative world-class research to understand how breast cancer develops, leading to improved diagnosis, treatment, prevention and cure • Currently it supports 117 research projects, worth over £17.3 million, in 40 centres of excellence across the UK and Ireland • Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women • In the UK, nearly 46,000 new cases of breast cancer are diagnosed each year - that’s 125 a day • Visit www.breastcancercampaign.org • Read Chief Executive Pamela Goldberg’s blog http://pamelagoldbergblog.blogspot.com/ • Breast Cancer Campaign is campaigning for all candidates standing for election to Westminster to sign up to the breast cancer research pledge: www.breastcancercampaign.org/election
Tags: