Congress Hotel introduces eco-friendly French Connection Bathroom–guest toiletries for the South Beach lifestyle

“This is South Beach,” explains Claudio Bono general manager of Congress Hotel. “ Our celebrity and VIP guests expect to see lifestyle brands in the Suites but w hat really sold us on French Connection was the environmental aspect.

Melbourne, Australia, April 7th, 2011 – Congress Hotel South Beach, where beautiful people congregate, to see and be seen, announced today the addition of French Connection Bathroom, an exquisite new collection of environmentally responsible guestroom toiletries from British fashion retailer, French Connection, to their guest Suites.

The range of indulgent and pampering body products is fragranced with a floral blend of grapefruit, jasmine and vetiver creating a fresh, versatile fragrance for everyday use and well‐being. The scent, developed exclusively by world-renown fragrance designer Jo Malone for French Connection back in the late 90s, remains a true classic, creating a sense of serenity and purity from head to toe.

“This is South Beach,” explains Claudio Bono general manager of Congress Hotel. “ Our celebrity and VIP guests expect to see lifestyle brands in the Suites,” says Bono. “What really sold us on French Connection was the environmental aspect. We’re working to implement a wide variety of ecological initiatives across all properties that cater to both the needs of our upscale clientele the global community”.

French Connection Bathroom’s ultra-modern packaging features square clear bottles; embossed soaps and accessories in white boxes with black text, manufactured by Concept Amenities with a proprietary organic additive that renders plastic fully biodegradable in landfill conditions—an important attribute, these days, considering 5.5 billion hotel toiletry bottles and caps are disposed in landfill every year.

“We’re really excited”, concludes Bono. “With hundreds of stores worldwide; devotees that span the globe and branding that has become synonymous with contemporary fashion, French Connection Bathroom will definitely create the vibe we want for our guest Suites.”

For more information contact Kealy Teatum at (305) 534.6820 or kteatum@congresshotelsouthbeach.com

About Congress Hotel South Beach

Embrace the South Beach lifestyle at Congress Hotel South Beach an oceanfront hotel located at the epicenter of Miami's famed South Beach district. With 70 suites that all boast Luminaire furnishings, spa-like bathrooms, luxury linens and a full kitchenette with stainless steel appliances along with complimentary wireless Internet access, you'll welcome the serene tranquility of your room after the chic crowds of South Beach. In addition to our central location on Ocean Drive, Congress Hotel South Beach is only five miles from Miami International Airport and six blocks from the expansive Miami Beach Convention Center.

From our rooftop pool and bar with 360-degree views to our beachfront restaurant where you can enjoy fresh cuisine with your friends, Congress Hotel South Beach itself is a fabulous Miami, Florida, destination.

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About Us

Concept Amenities is a recognised world leader in the supply of guest amenities that deliver on quality, luxury, style and environmental solutions. We’ve built our business through understanding our client’s business, their guests and their brand.Far from being simply the purveyors of amenity products, we are intrinsically linked to the creation of memorable guest experiences. This mindset provides a clear focus for who we are and what we do best.While our goal is delivering the ultimate in sensory indulgences, we do this in a manner that is fully aligned with our values and the positive role we perceive we should be playing in the world in which we live.In sync with the hospitality industry we are strongly conscious of the impact we have on the environment and the growing eco-consciousness of guests. Our environmental stewardship is a fundamental expression of our values. This is enhanced with ERP—the leading benchmark for Environmentally Responsible Products—which is biodegradable, and recyclable, with a care for the environment. For more information contact Steve Duggan, Director Marketing & Communication s.duggan@conceptamenities.com +613 9580 9977 or Darleen DeLisle, VP Marketing & Communications, (954) 629.5593; d.delisle@conceptamenities.com.

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