Creative Announces the Senz3D Interactive Gesture Camera

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Creative Senz3D Interactive Recognition and Control Introduces Interactive Multi-Dimensional Gaming, Video Conferencing and Voice Control on PCs

TAIPEI – June 4, 2013 Creative Technology Ltd today announced the new Creative Senz3D™ interactive gesture camera, introducing an immersive multi-dimensional gaming, video conferencing and voice control experience for PC enthusiasts and early adopters. Designed for use with 2nd generation and later Intel® Core™ processors, the Creative Senz3D will be on display at Computex   Taipei, Taiwan from June 4 - 8 at the Taipei World Trade Center (TWTC) Nangang Exhibition Hall, Intel Booth #M410.

Creative Senz3D combines advanced depth sensor technology with a camera and dual array microphones to deliver a new multi-dimensional interactive experience. Users can play PC games using hand and finger gestures to control and interact with characters and environments. Its 3D sensing technology is able to enhance facial recognition and also extract a person’s image for various applications. In addition to a variety of games and applications that ship with the Creative Senz3D, users will experience a robust bundle of software which enables interactive video conferencing, voice control of a PC, creation of video blog environments, and much more.

Creative Senz3D Software Bundle

  • Million Minions - squash, flick      and toss attacking minions with gestures and poses
  • Kung Pow Kevin - train with a      martial arts beaver
  • Aligned - solve mind-bending 3D      puzzles, interacting with gestures and speech
  • Idol Hands - real time strategy      “god” game enables users to build their own civilization and rule the      world
  • Moogie Moko 2.0 - virtual pet      reacts to user movements
  • Personify zChat - immersive      video chat and collaboration – enables users to lose the clutter and see      what is important
  • Skype VCD - virtual driver      enabling user segmentation with Skype
  • Touchcast - create video blogs      in minutes by providing users with a green screen in their homes
  • FastAccess 3D - facial      recognition for quick and easy PC login and website access
  • Dragon Assistant 1.5 – enables      users to interact and control their PCs with voice

Beyond the included software bundle, future unique and compelling applications are currently under development via an engaged community of developers who are working to further define how people interact with the PC. The interactive gesture camera was initially made available to developers in conjunction with the Intel Perceptual Computing Software Development Kit (SDK), 11,000 copies of which have been downloaded. This community is already at work to create new applications using the SDK for the Creative Senz3D™ that will be available on-line at Intel AppUp® center.

“As long time innovators in the PC space, we are excited to join forces with Intel to introduce an entirely new way for people to interact with their PCs – a way that appeals directly to the senses,” said Long Chye Low, general manager for audio and video at Creative. “The Creative Senz3D provides a glimpse into the future of PC interaction, whether you’re playing casual games using hand gestures, searching the Internet and interacting with social media by using voice commands, or video conferencing with more quality and customization than ever before.”

“Perceptual computing will reshape how people interact with their devices by adding human-like senses, making computing experiences natural, intuitive and immersive. The Creative Senz3D camera enables new interactive experiences including finger-level gesture articulations, speech interface, face tracking, and amazing new visual applications developed on the Intel Perceptual Computing SDK. We’re excited to work with Creative to bring the promises of perceptual technologies to market,” said Mooly Eden, Senior Vice President, Intel Corporation.

For more information about the Creative Senz3D, visit creative.com/Senz3D.

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This announcement relates to products launched in the USA. Availability is subject to change without notice and may differ elsewhere in the world according to local factors and requirements. Creative, the Creative logo, Sound Blaster, Sound BlasterAxx, Senz3D are trademarks or registered trademarks of Creative Technology Ltd in the United States and/or other countries. All other trademarks are the property of their respective owners.

Phil O’Shaughnessy

VP Corporate Communications

Creative Labs, Inc.

408-546-6773

poshaughnessy@creative.com

About Creative Creative is a worldwide leader in digital entertainment products. Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment with cutting edge audio solutions, premium wireless speakers, wireless headphones and portable media devices. Today, Creative re-invents the Sound Blaster, which has a user base of over 400 million, with its ground-breaking Sound BlasterAxx that aims at the new mobile networked generation by bridging the worlds of the computer, smartphones, and tablets. Creative's proprietary technologies, innovative hardware, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere.

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