Electrolux appoints Ricardo Cons as Head of Major Appliances Latin America

Electrolux has appointed Ricardo Cons as head of Major Appliances Latin America, and Executive Vice President of AB Electrolux, effective immediately.

Ricardo Cons has been interim head of the business area since October 1, 2016, replacing Ruy Hirschheimer who, as previously announced, resigned from the company.

“Ricardo is a strong leader with extensive experience and proven success from senior management positions in the appliances industry in Brazil. We’re convinced he is the right person to lead Electrolux in Latin America in the future,” said Jonas Samuelson, President and CEO of Electrolux.

Ricardo Cons was Managing Director of Franke do Brasil Ltda. from 2011 to 2016. He held various management positions at Electrolux in Brazil from 1997 to 2011, including President of the Small Appliances business area in Latin America, and head of Marketing and Sales of Major Appliances in Brazil. He is a Brazilian citizen and holds a Bachelor’s degree in Financial Administration and Marketing. 

For further information, please contact Electrolux Press Hotline, +46 8 657 65 07.

Electrolux is a global leader in home appliances and appliances for professional use, based on deep consumer insight. We offer thoughtfully designed, innovative and sustainable solutions, developed in close collaboration with professional users. The products include refrigerators, ovens, cookers, hobs, dishwashers, washing machines, vacuum cleaners, air conditioners and small domestic appliances. Under esteemed brands including Electrolux, AEG, Zanussi, Frigidaire and Electrolux Grand Cuisine, the Group sells more than 60 million products to customers in more than 150 markets every year. In 2016, Electrolux had sales of SEK 121 billion and 55,000 employees. For more information go to www.electroluxgroup.com