Falken Tyre brings the smoke to the Goodwood Festival of Speed

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Falken Motorsports driver James Deane tackles the Goodwood Festival of Speed hillclimb

This past weekend, European drift champion and Falken Motorsports professional drifter James Deane became one of the lucky few to be invited to drift the legendary and prestigious Goodwood Festival of Speed hillclimb in front of over 300,000 fans in attendance, and hundreds of thousands more online.

Over the past 22 years, this coveted event has been considered by the many to be the pinnacle of the world’s motorsport calendar, attracting the top manufacturers, motoring press and biggest, most enthusiastic automotive fans. The event combines a wide range of disciplines, from historic and modern F1 racers to high-speed motorcycles, futuristic hypercars and vintage rally machines. The 2015 Goodwood Festival of Speed saw Falken Motorsports driver James Deane tackle the course in style, and thrust the fresh and exciting world of drifting into the spotlight.

As current champion, James was selected to be part of a team of four drift drivers to tackle the course sideways over the weekend, representing the Extreme Drift Allstars European series and the wider sport as a whole. Rather than achieve a record time up the 1.16 mile course, James’ mission was the remain sideways as much as possible, and put on a show for the bustling crowd in his 700bhp Falken Motorsport Nissan S14 – no easy feat considering the track isn’t much wider than the length of the car!

Completing high-speed, adrenaline-packed and smoke-filled runs throughout the weekend, James and the other drifters impressed the fans and event organisers, and left their mark on the Goodwood Festival of Speed, figuratively and literally! “I am honoured to be representing Falken Motorsports at this year’s Goodwood Festival of Speed,” James adds. “It's an unbelievable experience to drift up this amazing hillclimb alongside some of the biggest names and cars in motorsport history. It's also fantastic to bring drifting to a whole new audience, and they seem to be loving it!”.

To find out more about the Goodwood Festival of Speed, visit: grrc.goodwood.com

Keep up to date with James Deane on Facebook: www.facebook.com/JamesDeaneDrifting 

Press Contact
Elan PR Ltd
Nick Bailey
t: 44 (0) 1295 780411
m: 44 (0) 7813 956664
e: nick@elan-pr.com

About Falken Tyre Europe

The Falken Tyre Europe GmbH is the European affiliate of the Japanese tyre manufacturer Sumitomo Rubber Industries Ltd., with about 23,000 employees it's the seventh largest tyre manufacturer worldwide. From its location in Offenbach/Main, the company markets and sells a complete tyre portfolio for passenger cars, trucks, pick-ups and SUVs as original equipment and for the entire European retrofitting market. All Falken products comply with the ISO standards 9001 and 14001. Developed and tested in the world’s most demanding racing series, the Falken tyres provide the maximum of individual driving enjoyment – at outstanding value for money. Further information under: http://www.falkentyre.com

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