Skoda Superb relies on Falken Tyres for great driving comfort and fuel efficiency

Czech automotive and engine manufacturer Skoda, part of the VW Group since 1991, has chosen the Falken brand’s successful ECORUN tyres for its Superb saloon model. The most popular mid-size car is now fitted with Falken‘s ZIEX ZE914 ECORUN tyres as standard.

In production since May, the third generation of the Superb delivers higher performance than ever before, thanks to its new EU 6 engine models – yet is up to 30 per cent more economical on fuel. In addition, the Superb represents outstanding value for money overall. This philosophy is an excellent fit for Skoda’s new choice of ZIEX ECORUN as its OEM tyres, supplied by Falken Tyre Europe to the production facility at Kvasiny in the Czech Republic in size 215/55R17 94W ZE914 A EC. The ZIEX ZE914 ECORUN is part of FALKEN’s range of sporty, comfortable tyres. It offers outstanding grip in wet and dry conditions, an exceptionally comfortable ride plus lower rolling resistance, which cuts fuel consumption.  

Christian Stolting, Key Account Manager at Falken Tyre Europe, is delighted at the order: “Our Falken tyres with the ECORUN label have been designed to optimise rolling resistance. They save on fuel consumption by reducing energy loss. Our engineers have succeeded in lowering rolling resistance without compromising on safety or grip in wet conditions.”

And the winning features of the ZIEX ZE914 ECORUN have convinced more than Skoda’s engineers. The tyre received a “Recommended” rating in independent tyre tests (ACE Test 2013, GTÜ Test 2013), and “Good” from the popular German car magazine AutoBild in March 2015.

Press Contact
Elan PR Ltd
Melissa Wicks
T: 44 (0) 1295 780411
M: 44 (0) 7835 590481
e: mel@elan-pr.com

About Falken Tyre Europe

The Falken Tyre Europe GmbH is the European affiliate of the Japanese tyre manufacturer Sumitomo Rubber Industries Ltd., with about 30,000 employees it's the sixth largest tyre manufacturer worldwide. In 2001 and 2014 SRI was selected to appear in Thomson Reuters’ “Top 100 Global Investors” list of the world’s most innovative companies.

From its location in Offenbach/Main, the company markets and sells a complete tyre portfolio for passenger cars, trucks, pick-ups and SUVs as original equipment and for the entire European retrofitting market. All Falken products comply with the ISO standards 9001, 16949 and 14001. Developed and tested in the world’s most demanding racing series, the Falken tyres provide the maximum of individual driving enjoyment – at outstanding value for money. Further information under: http://www.falkentyre.com

Media contact company: FalkenTyre Europe, Kerstin Schneider
Press Office, Tel.: 49 69 247 5252 676, Fax: 49 69 247 5252 11
E-Mail: k.schneider@falken-europe.de

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About Us

About Falken Tyre Europe The Falken Tyre Europe GmbH is the European affiliate of the Japanese tyre manufacturer Sumitomo Rubber Industries Ltd., with about 30,000 employees it's the sixth largest tyre manufacturer worldwide. In 2001 and 2014 SRI was selected to appear in Thomson Reuters’ “Top 100 Global Investors” list of the world’s most innovative companies. From its location in Offenbach/Main, the company markets and sells a complete tyre portfolio for passenger cars, trucks, pick-ups and SUVs as original equipment and for the entire European retrofitting market. All Falken products comply with the ISO standards 9001, 16949 and 14001. Developed and tested in the world’s most demanding racing series, the Falken tyres provide the maximum of individual driving enjoyment – at outstanding value for money. Further information under: http://www.falkentyre.com

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