And the winners are . . .
2012 World Snow Awards Unveiled
It was a night of celebration at the 2012 World Snow Awards. The great and the good gathered in London to witness the very best in the world of skiing and snowboarding land the top honours.
The centrepiece of Ski and Snowboard magazine's 25th anniversary, and part of the annual Ski and Snowboard Show in Earls Court, London, the prestigious celebrations were hosted by actor, comedian and keen snowboarder Marcus Brigstocke. Congratulating the winners, Marcus said: “It’s been a great night here at Earls Court with the industry celebrating these inaugural awards. I hope this becomes an annual fixture in the snowsports calendar as it's important to celebrate excellence in an industry which is so full of energy and promise.”
Launched by VOS Media, the company behind Ski and Snowboard magazine and the Ski and Snowboard Show, the awards were judged by an 18-strong panel of ski and snowboard experts, and by public vote.
Olympic stars Martin and Graham Bell, along with Graham's co-presenter on Ski Sunday Ed Leigh, headed a panel that also included former president of the SIGB Damon Street, editor of Where to Ski & Snowboard Dave Watts, former chief executive of the Ski Club of Great Britain Caroline Stuart Taylor and editor of Ski and Snowboard Henry Druce.
The 2012 World Snow Awards recognise the very best resorts, kit, companies and individuals in a total of 28 categories, as revealed below, with ski and snowboards judged using Ski and Snowboard magazine's extensive results from annual testing weeks.
Nick Miller, Chairman of VOS Media and publisher of Ski and Snowboard says, “The ski and snowboard world is one of the most vibrant and innovative sectors of the travel industry and the World Snow Awards has recognised those who go the extra mile and lead the way for the rest of the industry. We are already looking forward to the awards for 2012/13.”
Winning a World Snow Award is recognised as an independent stamp of approval for a company and its products, singling them out from the competition. VOS Media will now work with all of the winners to gain as much impact as possible from their World Snow Awards win.
And so, without further ado, here are the winners of the 2012 World Snow Awards.
Best European Resort
Best North American Resort
Best family resort
Best upcoming resort
Monterosa Ski, Italy
Best resort for après
Best Clothing manufacturer
Best accessory manufacturer
Best safety kit manufacturer
Best sunglasses manufacturer
Best goggles manufacturer
Best UK specialist retailer (multiple stores)
Best UK specialist retailer
Best specialist operator
Best mainstream operator
Best Specialist Agent
Best Mainstream Wintersports insurer
Direct Travel Insurance
Best Specialist insurer
Jones Mountain Twin
Best Women's Snowboard
Best Overall Snowboard Manufacturer
Black Crows Nocta
Best Women's ski
Best Overall Ski Manufacturer
Salomon X-Scream Series
Lib Tech Skate Banana
Polar Bear – Outstanding Contribution to Snowsports