Novestra: mypublisher, inc. in distribution partnerships with america online, american greetings and eckerd photo labs
10 Dec, 2001 12:46 CET
NOVESTRA: myPublisher, Inc. IN DISTRIBUTION PARTNERSHIPS WITH AMERICA
ONLINE, AMERICAN GREETINGS AND ECKERD PHOTO LABS
New York based myPublisher, Inc. (formerly Recollections, Inc.),
producer of personal publishing products such as books and calendars
(private publishing), has in the last couple of months established
itself as the fulfilment partner for key players within the digital
photo industry.
The partnership with America Online, Inc. (AOL) aims at reaching the
company's 31 million subscribers and offer them a range of products
based on their own digital images. myPublisher has also entered into
partnership with American Greetings, Inc. - the leading online greetings
site and premiere personalized content delivery company with more than
16 million monthly visitors. Furthermore, myPublisher has entered into
partnership with Eckerd photo labs whose 1,600 stores will promote
myPublisher's products on all their film bags and through a direct link
on all their photo CDs.
"We have spent a substantial amount of time and money on developing
software and a production technology that would enable us to take
advantage of the changes in the digital photo market. These agreements
show that, at present, we are well ahead of any competition in this new
exciting category. We hope to be able to present further distribution
agreements in the near future which will help us capitalize on the
changes in consumer behaviour which digital photography and the Internet
entails," Carl Navarre, founder and CEO of myPublisher, Inc., says.
For further information please contact Theodor Dalenson, chairman, AB
Novestra,
phone No. +46 8 545 017 50.
About myPublisher, Inc.
myPublisher has developed a proprietary software which enables
individuals and businesses to
turn their digital photographs and other memorabilia into high-quality
coffee table books and other printed products quickly and easily at
affordable prices via the Internet.
For information regarding myPublisher, Inc, please see
www.mypublisher.com
About AB Novestra
AB Novestra is one of the leading independent venture capital investment
companies in the Nordic region with focus on companies providing
enabling network technologies and services for the communications
industry. Novestra's portfolio of companies includes B2 Bredband AB,
Comintell Holding AB, Continuum Group Ltd, Netsurvey AB, Qbranch AB,
Recollections, Inc.,
Strax Holdings, Inc. and a number of other holdings. Novestra's shares
are listed on the O-List
of Stockholmsborsen.
For information regarding AB Novestra, please see www.novestra.com