Sony Electronics’ Announces Pricing and Availability for its new UBP-X800 4K Ultra HD Blu-ray™ Player

TORONTO – February 10, 2017 – Sony Electronics announced pricing and availability details today on its UBP-X800 4K Ultra HD Blu-ray Player. Available online and in stores from April for a MSRP of $399.99, fro m Sony.ca , Amazon , Best Buy and other authorized dealers nationwide.

Sony’s first 4K Ultra HD Blu-ray player allows customers to experience the full breadth of what Sony’s 4K ecosystem has to offer. The UBP-X800 Player is compatible with Ultra HD Blu-ray as well as video streaming in 4K resolution and High Dynamic Range (HDR), for greater detail, brightness and contrast that fully captures the movie, TV show, or game as it was meant to be seen and heard. The UBP-X800 provides Ultra HD Blu-ray playback with wide colour space BT2020, it has twice the colour range of existing conventional Blu-ray players and HDR (High Dynamic Range), and up to 100 times dynamic range to enjoy realistic picture quality like never before. The UBP-X800 is also a great match to Dolby Atmos® and DTS:X™ audio compatible receivers, for the most immersive home theatre experience possible.

In addition to support for Ultra HD Blu-ray the UBP-X800 utilizes a Sony developed Precision HD drive to help maintain consistent performance with virtually every optical disc format, including DVD Video and DVD Audio; CD and Super Audio CD; and Blu-ray 3D, and BD-ROM media in additional to almost any format available via USB. The UBP-X800’s specially designed Frame and Beam (FB) chassis increases structural rigidity and its honeycomb top plate, sf heat sync and offset insulator feet reduce the effects of airborne and mechanical vibration. This high quality construction contributes to Hi-Res Audio sound reproduction which can playback up to 192kHz/24-bit and DSD 11.2MHz (future firmware update required.) For standard resolution music DSEE HX™ upscales the original signal’s sampling frequency and bit-depth. With the UBP-X800 integrated Bluetooth® it is possible to listen to wireless headphones while the sound can continue to play from the TV or sound bar for the rest of the family in the room to enjoy, great for those that need a higher volume or simply don’t want to be interrupted.

The player further incorporates a variety of video codecs that can deliver 4K streaming from video streaming services such as Netflix [1] , along with Sony’s advanced video processing that upscales standard dynamic range and HD content to near 4K resolution. Additionally, when playing 4K HDR content on a 4K SDR television the UBP-X800 utilizes a unique Sony algorithm that you can adjust to reproduce the proper brightness and colour gradations to provide the best picture possible.

[1] To be added via firmware update spring 2017.


For press enquiries please contact:
Ved Khan
Public Relations Specialist
Sony of Canada Ltd.
ved_khan@sony.ca
416-495-3703

Kristen Schaffrath (on behalf of Sony of Canada Ltd.)
NATIONAL Public Relations
kschaffrath@national.ca
416-848-1704

About Sony of Canada Ltd.

Sony of Canada is a subsidiary of Sony Corporation of Tokyo, Japan, one of the most comprehensive entertainment company in the world, with a portfolio that encompasses music, motion pictures, mobile, gaming and financial services. Through its headquarters in Toronto, Ontario, Sony of Canada is a leader in electronics for the consumer and professional markets.

By focusing on engineering and a passion to inspire, Sony is creating world-leading products that innovate and inspire generations, such as the iconic PlayStation, the award-winning Alpha Interchangeable Lens Cameras and revolutionary high-resolution audio products. Sony is also a leading manufacturer of end-to-end solutions from 4K professional broadcast and A/V equipment to the marketing leading 4K Ultra HD TVs.

For more information, visit  www.sony.ca .

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Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in High-Definition. Sony’s market-leading connected devices include BRAVIA® 4K television, Sony Internet Player with Google TV™, Blu-ray Disc™ player, Cyber-shot® digital camera, Handycam® Camcorder, Sony Tablet®, Sony Reader®, broadcast cameras, IPELA security camera and video conferencing, and many innovative products that deliver a true entertainment experience.

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