STELLA & DOT PARTNERS WITH AUTISM SPEAKS TO LAUNCH SHINE BRACELET


San Bruno, CA (March 13, 2012) – Stella & Dot, a global fashion accessories brand and rapidly growing social selling company has partnered with Autism Speaks, the world’s leading autism science and advocacy organization, in an effort to raise funds and awareness of autism through the sale of the signature Shine Bracelet. In recognition of Autism Awareness Month, the Stella & Dot Shine Bracelet will be introduced at the beginning of April, providing 20% of every bracelet sold, while supplies last, to Autism Speaks.

“So many people in our Stella & Dot family have been touched by autism. We're excited that the Stella & Dot Foundation will take its first step to raise and contribute funds to drive awareness and develop treatments for autism,” said Jessica Herrin, CEO & Founder of Stella & Dot.

“We are extremely grateful to Stella & Dot for its efforts to raise awareness and funds for the autism community,” said Pat Kemp, Autism Speaks Executive Vice President of Marketing, Corporate Relations and Development. “ We encourage everyone to show their support by purchasing a Shine Bracelet for themselves or a loved one.”

Stella & Dot Shine Bracelet, $39.00

Dark grey braided cord features single pave bead with Czech stones in red, amethyst, black diamond and topaz. 20% of proceeds from the sale of this bracelet will be donated to Autism Speaks.

To purchase a Shine Bracelet while supplies last, or for more information, please visit:   http://shop.stelladot.com/style/b2c_en_us/autism-shine-bracelet.html

Media Contact:

Katie Sann                                         

Stella & Dot                                        

ksann@stelladot.com          

(646) 553-1219

About Stella & Dot

Stella & Dot is a boutique-style jewelry and accessories company reinventing the home-based business opportunity for the modern woman through its social shopping business platform. Stella & Dot offers its on trend, celebrity-coveted product line exclusively through a growing network of trained independent consultants (stylists) across North America and most recently abroad in the UK. They earn sales commissions by selling at private in home trunk shows and online with a best-in-class e-commerce site including social media tie-ins.  For more, visit  www.stelladot.com .

About Autism

Autism is a general term used to describe a group of complex developmental brain disorders – autism spectrum disorders – caused by a combination of genes and environmental influences. These disorders are characterized, in varying degrees, by social and behavioral challenges, as well as repetitive behaviors. An estimated 1 in 110 children in the U.S. is on the autism spectrum – a 600 percent increase in the past two decades that is only partly explained by improved diagnosis.

About Autism Speaks

Autism Speaks is the world’s leading autism science and advocacy organization.  It was founded in February of 2005 by Suzanne and Bob Wright, the grandparents of a child with autism. Since its inception, Autism Speaks has made enormous strides, committing over $173 million to research and developing innovative resources for families. The organization is dedicated to funding research into the causes, prevention, treatments and a cure for autism; increasing awareness of autism spectrum disorders; and advocating for the needs of individuals with autism and their families. In addition to funding research, Autism Speaks has created resources and programs including the Autism Speaks Autism Treatment Network, Autism Speaks’ Autism Genetic Resource Exchange and several other scientific and clinical programs. Notable awareness initiatives include the establishment of the annual United Nations-sanctioned World Autism Awareness Day on April 2, which Autism Speaks celebrates through its Light it Up Blue initiative. Also, Autism Speaks award-winning “Learn the Signs” campaign with the Ad Council has received over $316 million in donated media. Autism Speaks’ family resources include the Autism Video Glossary, a 100 Day Kit for newly-diagnosed families, a School Community Tool Kit, a Grandparent’s Guide to Autism, and a community grant program. Autism Speaks has played a critical role in securing federal legislation to advance the government’s response to autism, and has successfully advocated for insurance reform to cover behavioral treatments in 29 states thus far, with bills pending in an additional 10 states. Each year Walk Now for Autism Speaks events are held in more than 80 cities across North America. To learn more about Autism Speaks, please visit www.autismspeaks.org.