The Mx Group Earns BtoB Social Media Marketing Award

Client GE Intelligent Platforms Wins Best Use of Twitter

Burr Ridge, Ill. (February 20, 2013) – The Mx Group, a B2B digital, creative and sales company, today announced it received a Social Media Marketing Award from BtoB Magazine. The Mx Group’s client, GE Intelligent Platforms (GE IP), was awarded Best Use of Twitter for Our Water Counts, a movement launched by GE IP to bring solutions to the municipal water industry to help utilities upgrade systems effectively.

The annual BtoB Social Media Marketing Awards were presented to those companies who exhibited outstanding social media marketing initiatives and campaigns in 2012. BtoB editors selected the winners, all of whom will be recognized on BtoBonline.com, in BtoB Magazine and at BtoB’s Digital Edge Live conference on March 20, 2013 in San Francisco. Categories ranged from Best Integrated Campaign and Best Corporate Blog to Best Viral Video and Best Use of Twitter, the latter which was awarded to GE Intelligent Platforms and The Mx Group. GE IP was amongst fellow winners that included top companies such as Adobe Systems, Dell Inc., Intel Corp. and Cisco Systems.

“Delivering our clients award-winning solutions that deliver results is the most important reward in our business,” said Andy Mahler, CEO of The Mx Group. “However, receiving this type of recognition from BtoB Magazine and other industry leaders for our innovation is also a great honor.”

For more information about The Mx Group, visit the website at themxgroup.com. For more information about the BtoB Social Media Marketing awards, visit btobonline.com. For more information about GE IP or Our Water Counts, follow them @GE_IP and @OurWaterCounts

Kate Cassidy

kcassidy@themxgroup.com

630-230-2547

About The Mx Group

In February 2013, MarketSense and MarketEffect combined to become The Mx Group. The company was named a top B2B agency by BtoB Magazine for each of the past six years. The company is privately owned and located 20 minutes west of Chicago in Burr Ridge, Illinois. For more information, visit www.TheMxGroup.com or call 800-827-0170.

Follow The Mx Group on Twitter @MxGroup and like us on Facebook

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About Us

The Mx Group, in its 25th year, develops fully integrated marketing and sales support programs for B2B clients such as Siemens, GE Intelligent Platforms, Cision, Catamaran, JMC Steel Group, Sealy Global Hospitality and many others. The Mx Group was named one of the top B2B agencies by BtoB Magazine for each of the past six years. The Company is privately owned and located 20 minutes west of Chicago in Burr Ridge, Illinois. For more information, visit www.TheMxGroup.com or call 800-827-0170.

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