BAHLSEN HELPS SWEETEN NATIONAL SINGLE AWARENESS DAY – FEBRUARY 15 – FOR SINGLE PARENTS

(Long Beach, CA – February 9, 2014) In honor of National Single Awareness Day on February 15, 2015, Bahlsen North America is taking part in an unprecedented matchmaking experience for single moms and dads. The world’s largest family-owned cookie producer is teaming up with Lifestyle Expert Kerri Zane as she searches for 15 single moms and 15 single dads to bring together for a post-Valentine’s Day date night out designed especially for them. The winning single parents will be announced in a very sweet way: the message will be delivered with Bahlsen cookies!

Interested individuals in the LA and Orange County areas may apply at www.kerrizane.com by February 12, and winners will be alerted on February 13 with a special message from Bahlsen. The winners will be paired up by LA’s Elite Connections proprietary matching technique that pairs singles with the same interests and values. They will meet on February 15 for an upscale dinner at Open Sesame Grill (LA) or Del Frisco Grille (OC) for a fun night out. Winners will also receive a $50 gift card from UrbanSitter.com. Following their dates, winners will receive a special delivery of Bahlsen cookies. (Total prize value: $1,200.)

Zane, an internationally recognized single mom lifestyle expert, is creating this February 15 event because she understands how difficult Valentine’s Day can be for single parents. “We concentrate so much on our children, that it can be hard to find the time (and the places) to meet the right match,” said Zane. “I’m delighted to have the support of Bahlsen, whose premium cookies are made with the highest-quality Non-GMO ingredients – so we can feel good about sharing these delicious goodies with our kids (and eating them ourselves!).”

Bahlsen’s Choco Leibniz cookies are the perfect way to celebrate each match. Each cookie brings together sweet tastes – rich butter biscuit on one side, decadent European chocolate on the other – for one amazing experience, just as this National Singles Day event intends to do for up to 15 lucky couples.

Those in search of a better cookie experience have long turned to Bahlsen for the delectable tastes and fine textures that only come from the best ingredients and 125 years of cookie craftsmanship. Bahlsen cookies are proud to be made with no preservatives, no artificial colors, and Non-GMO ingredients. For more information about Bahlsen NA, please visit online at www.bahlsen.us. To hear more about the brands latest offerings and activities, like Bahlsen NA at facebook.com/BahlsenUS and follow @BahlsenCookies on Twitter.

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PRESS: For more information, please contact Christine Perez at The S3 Agency: 973-257-5533 or cperez@theS3agency.com

About Bahlsen North America

For 125 years, generations of the Bahlsen family have made European cookies enjoyed by generations of cookie lovers. Bahlsen’s origins lie in the entrepreneurial spirit of its founder, Hermann Bahlsen, who launched is business in 1889 in Hanover, Germany, where his descendants carry on the company today. Proud to be known as the largest family-run cookie producer in the world, the Bahlsens maintain the twin standards that their grandfather established: traditional quality and innovative improvements. Bahlsen North America, headquartered in East Hanover, New Jersey, ensures that the brand continues to develop products that satisfy the North American taste profile. To find out more about Bahlsen North America, visit www.Bahlsen.us and become a fan on Facebook at www.facebook.com/BahlsenUS.

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