Good Earth Tea Announces Colorful Winner of “Untamed Moments” Contest


(January 17, 2013 – Montvale, NJ): Good Earth Tea, the brand synonymous with bold flavors, today announced the winner of their “Untamed Moments” contest, a search to find the most unique and exciting examples of their fans living adventurously. The stunning winning photo, entitled “Untamed Exuberance,” was submitted by 24 year-old Big Cove, Alabama resident Rebecca Renfroe. “Untamed Exuberance” is a close up of a smiling Renfroe, her face alight with streaks of vibrant color, after enjoying the Indian festival of Holi, which commemorates the beginning of spring.  

As Renfroe explains in her description of the photo, Holi is a traditional Indian festival that celebrates the return of spring and all the color that the season brings back into the world. Along with music and dancing, this lively festival encourages participants to throw colored powder into the air and to fling it at fellow revelers, decorating them the way spring enlivens the earth with color and life. Renfroe’s photo captures the untamed essence of the festival with the vivid shades of red, purple, green and yellow that adorn her smiling face.

“This photo, ‘Untamed Exuberance,’ captures the bold, adventurous essence of Good Earth Tea,” said Anna Corini, Marketing Executive, Good Earth. “It’s about enjoying all that life has to offer and embracing the earth’s natural wonders, and we feel this photo does just that.”

“Good Earth’s Sweet & Spicy blend has been my go-to tea for years, so I was honored to learn I’d won the ‘Untamed Moments’ contest,” said Renfroe. “I love to explore new places and try new things, so I’m excited that a photo from one amazing experience has helped me to win another.”

As the winner, Renfroe will get to enjoy an all-expense paid “glamping” trip for two, where she and her guest will explore the earth’s wondrous natural beauty while enjoying deluxe lodgings and treatment. The trip will include glamorous camping and spa treatments, as well as lavish resort accommodations. Renfroe and her guest will explore some of the Southwest US’s wildest and most iconic country, from whitewater rafting in the Colorado River, to hiking in the Grand Canyon and beyond. The experience is being planned by Off the Beaten Path Distinctive Outdoor Journeys to ensure a top-notch experience for Good Earth Tea’s “Untamed Moments” winner.


PRESS: For more information about Good Earth Tea, please contact Allison Greco at The S3 Agency: 973-257-5533 or agreco@theS3agency.com

About Good Earth Tea:

One of the first American herbal companies and a leader in specialty tea, Good Earth Tea offers a tea adventure like no other, taking inspiration from the earth’s wonders to transform rich flavors from around the world into vivid and intriguing blends such as Sweet & Spicy, Green Tea Lemongrass, and Superfruit White Tea with Mangosteen and Mango. Good Earth Tea is part of the Tata Group, the largest India-headquartered multinational in North America, that also includes Eight O'Clock Coffee and Tetley Tea. On Facebook: www.facebook.com/GoodEarthTea .  On Twitter: @GoodEarthTea.  For more information, please visit www.goodearthtea.com .

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This photo, ‘Untamed Exuberance,’ captures the bold, adventurous essence of Good Earth Tea
Anna Corini, Marketing Executive, Good Earth