Beer here and now!

True beer dispenser fills the gap at Milton Keynes

The DoubleTree by Hilton Milton Keynes, a 127 bed roomed hotel, is built into the West stand of the 32,000 seater Stadium MK. It’s a paradise for football fans as guests can enjoy pitch-facing views, offering direct access from balconies to seating during match days when combined with corporate hospitality. The hotel also has very large conference facilities for up to 1000 people, smaller meeting rooms, suites, and coming soon further exhibition space along with an increase in bedroom stock of another 175 rooms making the total 302.

However some of the function and conference areas don’t have a main bar which was proving difficult when holding multiple events. The solution was to install a True TDD-3 draught beer dispenser.

The TDD-3 is a self-contained unit measuring 940mm high x 1756mm wide x 689mm deep. It has two 77 mm diameter stainless steel insulated beer columns and the capacity to hold three 11 gallon kegs. It also comes as a counter top option, with an easy to reach refrigerated storage area under a slide top, for chilled glasses or other products.

The TDD units are self-contained, can be plugged into the main electricity supply and do not require plumbing. Their premium, chilled draught beer can be served at any location. In operation cold air is directed into the beer column to reduce foaming and wastage and the unit holds the beer at 0.5°C to 3.3°C.

“The TDD-3 has proved ideal,” says Mark Deakin at the DoubleTree by Hilton Hotel Milton Keynes. “Not only have we been able to provide a better service since installing the True beer dispenser, but we have also increased our bar sales – problem solved!”

James Dufficy, Sales and Marketing Manager at Cool Beers who supplied the TDD-3 says “These True beer dispensers are great. They’re so easy to set up. Once in place the draught beer is cooled rapidly and ready to be served. They’re ideal for function rooms and hospitality suites that need extra bar facilities at busy times, which is why we recommended the TDD-3 to the DoubleTree by Hilton Hotel.”

With a stainless steel counter top, heavy duty, wear-resistant laminated black vinyl front and sides, and matching black aluminum back, the True units fit in with any décor. Also available with a stainless steel exterior.

For more information on Cool Beers visit www.coolbeers.co.uk

The complete True Refrigeration range is available through dealers across the UK and Ireland. For more information visit www.truemfg.com/uk or call True UK on +44 (0) 1709 888888.

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The DoubleTree by Hilton Hotel Milton Keynes .docx Apr-13

Press Enquiries:

Toni Turner or Alison Haynes at The Publicity Works:

01263 761000; true@publicityworks.biz

For more news about True visit the press office at www.publicityworks.biz

Chris Cope, True UK: +44 (0) 1709 888888

Separations charge: please email / fax offers to toni@publicityworks.biz / 01263 761009. Please do not phone.

This is True: True is the market-leading supplier of quality commercial refrigeration. Founded over 60 years ago in Missouri, USA, True now flourishes around the world – because its units are designed to offer the best environment to store your food products.

True UK is based in Goldthorpe near Rotherham, South Yorkshire. Alongside extensive warehousing the head office includes the UK’s most advanced refrigeration testing facilities.

Sustainable manufacturing : Over the past 10-years True has reduced its total water usage by 58% and reduced CO2 emissions by 142,000 metric tonnes – the equivalent to taking 23,500 vehicles off the road each year. True recycles 98% of all materials.

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