Jennifer Boccara appointed the Vice President of Development for EMEA Region at Worldhotels

Reinforcement of the Development Strategy

Frankfurt, 31 January 2017 – Worldhotels is strengthening its development force by appointing Jennifer Boccara as its new Vice President of Development EMEA. Jennifer Boccara will substantially expedite the company’s development in Europe, the Middle East and Africa. Boccara, who joined the group on January, 2nd 2017, will be based in the Worldhotels office in Paris, France.

Jennifer Boccara is a hotel expert with extensive work experience with hotels throughout Europe and a strong sales and marketing background. Before joining the Worldhotels’ team, Jennifer Boccara was the General Manager of Hôtel De Sers in Paris. In addition, she also served as General Manager at Hôtel Edouard7 in Paris and was responsible for the new opening and renovation of the Hôtel De La Paix in Geneva.

Jennifer Boccara will report directly to Geoff Andrew, the Worldhotels’ Chief Executive Officer, who states: "We are very glad to welcome Jennifer into our group. Her strong background in the hotel industry makes her the perfect choice for this position. We carefully considered how we grow our portfolio of properties. The Worldhotels’ development strategy reflects our focus on quality over quantity. With Jennifer’s great experience, she knows how to expedite our expansion.”


Jennifer Boccara, Vice President EMEA at Worldhotels

Media Contact:

Sophie Neubauer
Manager PR and Communications          
Worldhotels
+49 (0) 69 660 56 – 252                       
sneubauer@worldhotels.com

About Worldhotels:

Worldhotels is dedicated to empowering the true independence of hotels all around the world. The global brand brings together some of the world's most unique independent hotels. With reach into over 60 countries and six continents, the group targets savvy business and leisure travelers that seek an authentic and local experience when choosing a hotel.With over 45 years of excellence in the industry, the company's mission is to provide access to upscale hotels of character and distinction. Each hotel in the Worldhotels portfolio has been carefully selected to ensure it meets the group’s strict quality standards. Each hotel is measured against over 600 quality criteria every year.  Worldhotels backs independent hotels with the power of a global brand while allowing them to retain their individual character and identity. The group offers an “affiliation model” which provides a comprehensive range of services that includes global marketing, sales, training, e-commerce and state-of-the-art distribution and technology.Guests can also earn points with the group’s own loyalty program, Worldhotels Peakpoints (worldhotels-peakpoints.com), and redeem them for hotel vouchers. Alternatively, they can collect miles for eligible stays thanks to an extensive list of 23 frequent flyer programs of the world's premier international carriers. Air France, Cathay Pacific, Lufthansa, United Airlines are just some of the partners that make earning miles with Worldhotels easy.

For reservations or information, visit worldhotels.com . Images are available from sneubauer@worldhotels.com .

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About Us

• Worldhotels is dedicated to empowering the true independence of hotels all around the world. The global brand brings together 350 of the world's most unique independent hotels. With 45 years of excellence in the industry, the company's mission is to provide sales & distribution solution and consultancy to upscale hotels of character and distinction. By reaching over 50 countries and six continents, the group targets savvy business and leisure travellers that seek an authentic and local experience when choosing a hotel. • Worldhotels solutions allow hotels to keep their independency through providing the power of a global brand with a comprehensive range of products and services that include global marketing, sales, training services, quality experience measurements, hotel business consultancy, operational support, e-commerce services and state-of-the-art distribution and technology. Worldhotels loyalty programme Peakpoints, 22 frequent flyer programmes as well the high number of preferred partnerships provide competitive advantage to the independent hotel industry • Worldhotels is part of Associated Luxury Hotels. As the owner and operator of Worldhotels and Associated Luxury Hotels International (ALHI), Associated Luxury Hotels is a significant, full-service “soft brand” solution which provides an array of Global Sales Organization services with broad-reaching reservations connectivity solutions and a powerful sales and marketing infrastructure.

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