Nordic C Hotel is now Hotel C Stockholm

CHANGE OF NAME AND CHAIN CODE

Frankfurt, 24 January 2017 – The Nordic C Hotel in Stockholm has announced plans to change its name to Hotel C Stockholm. For the past six months, the hotel has been working on a new brand stamp. “From January 1st, 2017 we will affiliate to Worldhotels and the name change is part of our rebranding process”, says Per Keller, General Manager of Hotel C Stockholm.

“Anyone can offer a fresh, clean and up-to-date hotel. So what makes us different? Two words: Stockholm & Service. We think that travelers not only want to spend time in the hotel, but also want to discover the city they are staying in and not just the classic tourist sights. That is why we want to provide expertise knowledge on how to discover the hidden gems and thrills of Stockholm. For us true service is making sure our guests leave Stockholm with the intention of coming back soon to discover more”, explains Keller.

“We are delighted, that Hotel C Stockholm shares its trust in Worldhotels’ distinctive business model. We will offer them the exposure and commercial strength of an international chain, whilst leaving them full operational freedom”, says Geoff Andrew, Chief Executive Officer at Worldhotels.

Travel agents can find the Hotel C Stockholm under the newly created UU chain code. All other Worldhotels‘ partner hotels can be found under the WW chain code.

Hotel C Stockholm, Stockholm, Sweden

Hotel C Stockholm is located in the heart of the city. Staffs’ encyclopedic knowledge coupled with insider tips of personal city favorites offer unique experiences to guests looking for the real Stockholm. All 367 rooms display photographic art showing the city’s most striking locations in different seasons. Hotel C Stockholm even offers the world’s first permanent bar made of ice, the ICEBAR.

Rooms from 99 EUR per double per night.

 

Media Contact:

Sophie Neubauer
Manager PR and Communications          
Worldhotels
+49 (0) 69 660 56 – 252                       
sneubauer@worldhotels.com

About Worldhotels:

Worldhotels is dedicated to empowering the true independence of hotels all around the world. The global brand brings together some of the world's most unique independent hotels. With reach into over 60 countries and six continents, the group targets savvy business and leisure travelers that seek an authentic and local experience when choosing a hotel.With over 45 years of excellence in the industry, the company's mission is to provide access to upscale hotels of character and distinction. Each hotel in the Worldhotels portfolio has been carefully selected to ensure it meets the group’s strict quality standards. Each hotel is measured against over 600 quality criteria every year.  Worldhotels backs independent hotels with the power of a global brand while allowing them to retain their individual character and identity. The group offers an “affiliation model” which provides a comprehensive range of services that includes global marketing, sales, training, e-commerce and state-of-the-art distribution and technology.Guests can also earn points with the group’s own loyalty program, Worldhotels Peakpoints (worldhotels-peakpoints.com), and redeem them for hotel vouchers. Alternatively, they can collect miles for eligible stays thanks to an extensive list of 23 frequent flyer programs of the world's premier international carriers. Air France, Cathay Pacific, Lufthansa, United Airlines are just some of the partners that make earning miles with Worldhotels easy.

For reservations or information, visit worldhotels.com. Images are available from sneubauer@worldhotels.com.

For most recent news, follow Worldhotels on Facebook and Twitter.

www.worldhotels.com/facebook

www.worldhotels.com/twitter 

About Us

• Worldhotels is dedicated to empowering the true independence of hotels all around the world. The global brand brings together 350 of the world's most unique independent hotels. With 45 years of excellence in the industry, the company's mission is to provide sales & distribution solution and consultancy to upscale hotels of character and distinction. By reaching over 50 countries and six continents, the group targets savvy business and leisure travellers that seek an authentic and local experience when choosing a hotel. • Worldhotels solutions allow hotels to keep their independency through providing the power of a global brand with a comprehensive range of products and services that include global marketing, sales, training services, quality experience measurements, hotel business consultancy, operational support, e-commerce services and state-of-the-art distribution and technology. Worldhotels loyalty programme Peakpoints, 22 frequent flyer programmes as well the high number of preferred partnerships provide competitive advantage to the independent hotel industry • Worldhotels is part of Associated Luxury Hotels. As the owner and operator of Worldhotels and Associated Luxury Hotels International (ALHI), Associated Luxury Hotels is a significant, full-service “soft brand” solution which provides an array of Global Sales Organization services with broad-reaching reservations connectivity solutions and a powerful sales and marketing infrastructure.

Subscribe

Media

Media