Parents trust babyfood brands for freshness and quality
Glass remains packaging material of choiceAccording to research for O-I, the world’s leading producer of glass bottles and jars, parents around the world place brand loyalty, freshness and health above price when choosing food for their baby. The research*, conducted by research firm Ipsos, polled parents in homes and grocery stores in 10 cities around the world including: Chicago, London, Munich, Shanghai, Sydney, Warsaw, Paris, Sao Paulo, Caracas and Bogota. The study showed remarkable consistency in the factors which drive parents towards choosing particular foods for their children: •