3ngage to Focus on Simulation of Consumer Products – Hires Retail Experience Veteran Jon Feeney as Global Head of Sales
Consumer Experience professional Jon Feeney, who has worked on the retail and e-commerce strategies for global brands including Nike, Salomon, and Suunto, will enhance 3ngage’s relevance to all facets of the consumer journey.
3ngage, a platform that lets manufacturers simulate complex consumer products in digital and physical retail channels, will now become even more relevant to leading brands who look to improve and digitalize their consumer buying journeys.
Bringing digital touch-to-try capabilities to consumer brands
3ngage leads in its category, as the platform doesn’t just visualize the product, it makes it possible for buyers to try product functionality. This digital ‘touch-and-try’ capability can be embedded into the retail experience, online or offline.
“A brand that does not offer an engaging and immersive consumer experience will often fail to convert at the moment of proof. 3ngage provides that personalized interaction, letting the consumer take control”, says Jon Feeney.
Leveraging consumer behavior data captured by the 3ngage platform
3ngage delivers unique behavior data that is relevant to its customers. 3ngage measures what users do, and how long they do it, as they interact with a product simulation.
“3ngage is established for industrial use and is now expanding into consumer products. Jon understands these needs from the inside and can identify how best to implement 3ngage Product Experiences across digital channels in sales and marketing, for maximum relevance and benefit to our customers”, says Thomas Krotkiewski, CEO and founder at 3ngage.
Contact information
Thomas Krotkiewski, founder, CEO. Mobile: +46 708 201972; thomas@3ngage.se.
Jon Feeney, Global Head of Sales. Mobile: +358 44 4131415; jon@3ngage.se
https://3ngage.se/
3ngage is a platform that delivers Interactive Product Simulations, which allows users to experience product function online, as if they had the product in their hand. 3ngage records behavioral data, allowing brands to learn how end-users interact with their products, and what matters most to them. 3ngage answers the question - “what is the product like to use”? 3ngage Product Experiences are used to digitalize the consumer buying journey, from sales to product training and customer support. 3ngage was founded in 2017 and is based in Sweden.
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