Adelis partners with supply chain data automation software company Btwentyfour to support continued growth and international expansion
Btwentyfour, the leading provider of supply chain data automation software, has partnered with Adelis Equity Partners (“Adelis”) to support the company in its next stage of growth and product development. Founder and management will continue to hold a significant ownership in the company, together with Adelis.
Founded in 2000, Btwentyfour is a leading supply chain data automation software platform that enables brands and retailers to seamlessly connect and exchange mission-critical data with their trading partners, including product catalogs, orders, delivery notifications, invoices, sales and inventory data, images and more. The company has its main operations in Zug, Switzerland and Uppsala, Sweden, with offices in Stockholm, Sweden and Munich, Germany.
Serving over 700 customers across over 20 countries, Btwentyfour enables its customers to increase the efficiency of their operations through its one-to-all integrations, helping customers to manage a growing volume of data in many formats and to comply with ESG requirements.
“We are impressed with Btwentyfour’s leading position in the Nordic retail market and well-progressed internationalization across Europe and beyond. Ulf and his team have established Btwentyfour as a clear industry favorite with a modern and extensive product. We are excited to support Btwentyfour in its continued growth journey and development of its offering that will help the company to provide further value-add to its customer base”, say John-Matias Uuttana and Joel Russ at Adelis.
“Btwentyfour was seeking an experienced partner that would support our international growth and the company’s continued development. We are pleased to have partnered together with Adelis and look forward to further strengthening our technology platform and developing Btwentyfour into an even stronger market leader”, says Ulf Hallman, Founder and CEO of Btwentyfour.
The transaction is expected to close in early 2025, subject to receiving all customary regulatory approvals.
For further information:
Ulf Hallman, Btwentyfour: ulf.hallman@btwentyfour.com
Joel Russ, Adelis Equity Partners: joel.russ@adelisequity.com
John-Matias Uuttana, Adelis Equity Partners: john-matias.uuttana@adelisequity.com
About Btwentyfour
Btwentyfour, founded in 2000, is a leading supply chain data automation software platform that enables brands and retailers to seamlessly connect and exchange mission-critical data with their trading partners. The company serves over 700 customers and has its legal headquarters in Zug, Switzerland, with its main operations in Stockholm and Uppsala, Sweden and a sales office in Munich, Germany. For more information, please visit www.btwentyfour.com.
About Adelis Equity Partners
Adelis is a growth partner for well-positioned companies in the Nordic and DACH regions. Adelis partners with management and/or owners to build businesses in growth segments and with strong market positions. Since raising its first fund in 2013, Adelis has been one of the most active investors in the Nordic middle-market, making 43 platform investments and more than 250 add-on acquisitions. Adelis manages approximately €3.0 billion in capital. For more information, please visit www.adelisequity.com