Adera reaches new collaboration agreement with pharmaceuticals company Wyeth Lederle

Adera reaches new collaboration agreement with pharmaceuticals company Wyeth Lederle Adera and pharmaceuticals company Wyeth Lederle are to collaborate on Wyeth Lederle's Internet and IT strategy initiatives. Adera will be responsible for the management and quality control of Wyeth Lederle's web site and will also be involved in the strategic work to develop Wyeth Lederle's future Internet and IT initiatives. When Wyeth Lederle Nordic contacted Adera, the company wanted help with its web site, as well as information about the ways in which a pharmaceuticals company can work with the Internet. Wyeth Lederle also needed help with IT strategies. "We were very impressed with Adera. They possess in-depth expertise in the field of the Internet and IT strategies, combined with a knowledge and understanding of the specific conditions applying within the pharmaceuticals industry. We are very pleased with the work that Adera has performed on behalf of Wyeth Lederle," says Chris Senner, CFO of Wyeth Lederle Nordic. Adera is also responsible for co-ordinating the work relating to the Fass.se pharmaceuticals portal. -Adera is delighted with the agreement with Wyeth Lederle. An understanding of the pharmaceuticals industry is crucial when working with pharmaceuticals companies at a strategic level. The Adera Health group develops Internet strategies in this area," says Christina Skytt- Lindhé, sales manager at Adera. Adera's pharmaceuticals group, Adera Health, focuses on long-term partnerships with customers in the pharmaceuticals industry. Customers include Merck (MSD), Pfizer, Eli Lilly and Boehringer Ingelheim. Adera Health has designed a web site geared to consumers and launched at the beginning of 2001 on behalf of Pharmacia Sverige AB. For more information, please contact Rolf Jansson, CEO, Adera AB Tel: +46 31 701 67 00, +46 70 572 72 02, e-mail: rolf.jansson@adera.com Adera AB (publ) focuses on generating business benefits for its customers by bringing together the skills crucial to successful competition in the new world of business logic. These include strategy/business development, marketing/communication and IT/Internet expertise. Adera currently employs 460 people and has offices in Gothenburg, Stockholm, Ljungby, Värnamo, Malmö, Copenhagen, London, Antwerp and Amsterdam. The company's shares are listed on the O list of the Stockholm Stock Exchange. For more information, please visit www.adera.com Wyeth Lederle Nordiska AB has around 210 employees and SEK 1.1 billion in net sales. The company forms part of American Home Products Corporation, one of the world's leading pharmaceuticals companies, with headquarters in New Jersey, USA. Wyeth Lederle Nordiska AB focuses on the fields of CNS, gastroenterology, women's health, oncology, rheumatology and antibiotics. ------------------------------------------------------------ This information was brought to you by BIT http://www.bit.se The following files are available for download: http://www.bit.se/bitonline/2001/05/14/20010514BIT00520/bit0002.doc http://www.bit.se/bitonline/2001/05/14/20010514BIT00520/bit0002.pdf