Rudey Loves Reveals the Gift Industry’s Alter-Ego

Rude Wrappings has the X Factor!

Cheeky wrapping paper emporium Rude Wrappings received a record number of entries for its online competition asking what wrapping paper should be used on Simon Cowell’s birthday present. Over 200 people submitted entries, ranging from the bizarre (‘badgers’) to the more believable (‘reflective paper so he can see himself’). The winning entry, from Sean Dunne of London, was Rage Against the Machine. This refers, of course, to last Christmas’ chart battle between Simon’s Geordie protégé Joe McEldry and the ageing American rockers. Sean wins a year’s supply of wrapping paper and sticky tape,