Adverty completes integration with US-based digital advertising technology platform Smaato
Adverty AB (publ) has completed the technical integration with US-based Smaato's Digital Advertising Technology Platform, which gives publishers and app developers control over their monetization strategy when delivering ads to mobile apps and games. The partnership enables Smaato’s wide range of global buy-side partners and advertisers to access Adverty’s new seamless in-game ad inventory at scale.Adverty, the leading in-game platform for advertisers, agencies and content creators, announces the completed platform integration with US-based Smaato's Digital Advertising Technology Platform