Adworkshop Unveils Adirondack Travel and Tourism Mobile Site and App

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LAKE PLACID, NY (August 11, 2011) – Adworkshop announces the launch of the mobile travel website: m.adk.com and a free downloadable Adirondacks mobile application developed for the Adirondack Regional Tourism Council.

Mobile websites and “apps” allow users to access specific information with the touch of a finger. Now smartphone and iPad users can access Adirondack lodging options, events, restaurants, attractions, hiking trails, paddling routes and campground information on the go. Adworkshop is a specialized tourism marketing agency in New York.

The free Adirondacks mobile application is available for iPhones, Blackberry and Android. 

“With smartphone sales on the rise, mobile marketing is imperative,” states Adworkshop General Manager Darcy Norfolk. “With more than 10 million people visiting the Adirondack Region every year these assets will provide smartphone users the targeted travel information they need.”

Smartphone users can download the Adirondacks mobile app, and research everything that goes into planning and enjoying a vacation in the Adirondacks. The “What’s nearby?” function provides travelers with an easy way to discover points of interest wherever they are within the Adirondack Region.

“The Adirondacks app and mobile website will supplement our existing website and printed materials, providing greater access to information about the Adirondacks,” states Ron Ofner, Executive Director of the Adirondack Regional Tourism Council.

About Adworkshop and Inphorm:

Adworkshop, located in the Adirondack village of Lake Placid, NY is an employee-owned digital marketing communications agency. Its team of professionals designs and executes customized, traditional and interactive strategies to achieve results for targeted marketing objectives. Inphorm is the public relations extension of Adworkshop. Together, Adworkshop and Inphorm provide an integrated approach for brand building by delivering both awareness and credibility, while also driving sales and revenue growth. More information can be found at www.adworkshop.com, Facebook.com/advertisersworkshop, www.inphorminc.com and Facebook.com/Inphorm.

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CONTACT:
Rebecca Steffan
(518) 523-9258
Rebecca@inphorminc.com      

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