Erja Yläjärvi appointed Senior Editor-in-Chief of Iltalehti

Alma Media Corporation        Press release                              21 June 2018

ERJA YLÄJÄRVI APPOINTED SENIOR EDITOR-IN-CHIEF OF ILTALEHTI

Erja Yläjärvi, 41, M.Soc.Sci, has been appointed Senior Editor-in-Chief of Iltalehti. Yläjärvi currently works as Managing Editor at Helsingin Sanomat. She is responsible for the HS.fi newsdesk and all newsrooms. Yläjärvi has worked for Helsingin Sanomat since 2013, and before the newsdesk she was in charge of editorial teams for areas such as feature and lifestyle. In 2012–2013, Yläjärvi was the Editor-in-Chief of Kouvolan Sanomat. Yläjärvi has also worked as a News Editor and a Brussels EU correspondent for the Finnish News Agency as well as a political journalist for Väli-Suomen Media and a foreign reporter for Keskisuomalainen.

Yläjärvi will start work as the Senior Editor-in-Chief on 24 September 2018. She will report to Kari Kivelä, Senior Vice President of the Alma Consumer business unit.

-        Erja’s background is an excellent fit for Iltalehti’s content profile, which consists of both news and diverse lifestyle content. Dynamic media needs daring leaders like Erja Yläjärvi. Under the leadership of Erja and Perttu Kauppinen, Editor-in-Chief for News, the Iltalehti editorial office will be prepared to face the future challenges of digital media and to serve its monthly audience of three million even better through several channels, says Kari Kivelä, Senior Vice President of Alma Consumer.

-        Iltalehti is, without a doubt, one of the leading digital news brands in Finland. I am very pleased to have the opportunity to be part of developing a media outlet that has such broad reach throughout Finland. I have always been interested in all kinds of news, from politics to sports and lifestyle. That is why the breadth of topics covered by Iltalehti makes this role particularly interesting to me, says Erja Yläjärvi.

For more information, please contact:

Kari Kivelä, Senior Vice President, Alma Consumer, tel. +358 10 665 2032

Alma Media in brief

Alma Media is a media company focusing on the service business and journalistic content. The company’s best-known brands are Kauppalehti, Talouselämä, Affärsvärlden, Iltalehti, Aamulehti, Etuovi.com and Monster. Alma Media builds sustainable growth for its customers by utilising the opportunities of digitalisation, including information services, system and expert services and advertising solutions. Alma Media’s operations have expanded from Finland to the Nordic countries, the Baltics and Central Europe. Alma Media employs approximately 2,250 professionals (excluding delivery employees), of which approximately 30% work outside Finland. Alma Media’s revenue in 2017 was EUR 367.3 million. Alma Media’s share is listed on NASDAQ Helsinki. Read more at www.almamedia.com.