“Stop Zombie Mouth” Halloween Campaign Sowing Five Million Free Trading Cards in Addition to Free Copies of Plants vs. Zombies™
National Oral Health Campaign from the American Dental Association and PopCap Games Secures Support from CSPI Director of Nutrition PolicySEATTLE, Washington—September 28, 2012— The American Dental Association® (ADA) and PopCap Games today announced a new tendril of their recently launched “Stop Zombie Mouth” campaign: beginning today, a limited run of one million packs of trading cards featuring characters from PopCap’s hit game Plants vs. Zombies™ is being distributed via thousands of participating dentists nationwide. Each card pack also includes a coupon redeemable for a free copy of