When Choosing a Plastic Surgeon, Patients Value Experience and Personal Recommendation
Study in Plastic and Reconstructive Surgery Uses Market Research Technique to Assess Patient PreferencesArlington Heights, Ill. (December 30, 2013) – What do patients look for when choosing a surgeon to perform their facelift, nose job, or other cosmetic plastic surgery procedure? Surgeon experience and a personal recommendation from a doctor or friend are the most influential factors, reports a study in the January issue of Plastic and Reconstructive Surgery ®, the official medical journal of the American Society of