Global music company Amuse launches new cutting-edge Music Insights service further empowering artists
New Music Insights features include easily accessible data across streaming & social media paltforms including user generated content along with playlisting data to amplify artist's independent careers
New York, NY (February 16, 2023) - Global music company Amuse is thrilled to announce its new Music Insights service now available to all Amuse distributed and label artists. The Music Insights feature easily and efficiently allows artists to fully understand how their music performs on streaming services as well as social platforms including user-generated content, such as TikTok and Youtube. All of this can be done by the artist via the Amuse app. This helps the artist to build a strong overall strategy, and continuously test and compare the various platforms in order to refine it.
This unique way to follow user-generated content from YouTube and TikTok, without leaving the Amuse platform, allows Amuse Pro and Amuse Boost artists to measure their momentum and compare with their streaming performances. Providing the artist full transparency on which video they have been featured in, as well as the number of views, likes and shares is a major breakthrough that makes Amuse the go-to distribution platform for artists.
“Music Insights is a brand-new solution for independent artists - seeing how your music is actually performing on all major platforms, and how fans interact with it, creates a foundation to continuously fine-tune your artist strategy. Having access to all of these insights in one place is a game-changer in the independent music landscape in 2023,” Erik Ljungqvist, Chief Product Officer at Amuse comments.
Artists can compare their performances between major DSPs through pre-computed time periods, for example over the last 7 days, last 30 days and more. Artists can also choose custom periods to explore streams over time, and have the ability to compare the total number of streams of all tracks/releases, highlighting the best performing ones.
Through the new Music Insights features, artists know when they have been featured in a Playlist, whether this is on an Editorial, Algorithmic or User generated playlist, at both Spotify and Apple Music. This ability to visualize all playlists and follow up on the content promotion can greatly help artists to fine tune their pitching strategy for future releases. Music Insights additionally provides artists with greater information from their Amuse generated pre-save link (“onelink” tool) allowing artists to follow how many fans have visited their link and pre-saved their releases. With the onelink tool, artists can also understand where their fans are coming from, whether it’s from a specific social media platform or directly from the artist’s website, and assess the ROI of their marketing efforts. Amuse is one of the few distribution platforms to offer the artists an in-house “onelink" tool.
Amuse has quickly established itself as a top-tier music industry challenger by empowering independent artists to build their careers on their own terms. This is achieved through technology-driven talent discovery and a passion for amplifying the exploding global independent community. Innovations like the new Music Insights services is what drives the Amuse team, as they continuously look to improve the tools they offer artists, and enhance opportunities for artists across the globe. Empowering artists to create on their own terms, while providing the necessary insight and expertise to help break out from the pack in the shifting landscape of global music commerce and development.
“Amuse exists to provide the best resources to Artists and their teams. The challenges for Artists are many and varied, and we’re continually developing tools to enable them to build campaigns and businesses, providing consistent support and expertise,” Roshi Motman, CEO of Amuse comments.
About Amuse:
Changing the game since 2017, Amuse is a music company combining custom-built technology for talent discovery with a passion for empowering the independent community. Offering a smooth take on digital music distribution and artist services, Amuse’s team monitors rising hits and catalogs on a global scale to license and develop the platinum selling tracks of tomorrow.
Born out of Stockholm, Sweden, Amuse was founded by music industry executives with a collective vision to redefine artist discovery and label deals. Today, its open music distribution platform caters to hundreds of thousands of artists across the globe, while the Amuse label manages an ever-growing catalog of 5000+ signed tracks from acts such as U.S. indie sensation Vundabar, platinum-selling Yot Club, rising Canadian rap/R&B artist 80purppp and Turkish chill trap powerhouse Serhat Durmus. Amuse has over 60 employees that operate in the USA, UK and the Nordics.
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