Altia has opened international webshop for Nordic spirit beverages
The Nordic Spirits webshop has opened in Germany with a selection of iconic Nordic beverage brands, such as Koskenkorva Vodka and O.P. Anderson Aquavit.
The portfolio includes Altia’s most popular beverage brands, such as Koskenkorva Vodka, O.P. Anderson Aquavit, Xanté, Larsen Cognac and Blossa Glögg.
“There have been many interesting things going on in the Nordic beverage market lately. We also see growing interest in the Nordic lifestyle, culture and food. Through traditional exports, we have launched our Koskenkorva Vodka and O.P. Anderson Aquavit already in new markets, and we can see that there is clear interest in quality beverages from the Nordics”, says Pontus Forth, export director at Altia.
“We see e-commerce as complimentary to our traditional export business. It will strengthen our global marketing efforts and support current channels. In addition, we will be able to bring even more Nordic favorites to a wider audience”, he says.
The shop delivers to Germany. Recipes, articles and other content on the shop are accessible globally – except from Finland, where online marketing of spirits is prohibited.
Further information: Pontus Forth, Export Director, Altia
Pictures and interview requests: Niina Ala-Luopa, Communications Manager, Altia, +358 40 072 8957, niina.ala-luopa(a)altiagroup.com
Niina Ala-Luopa
Communications Manager
+358 400 728 957
niina.ala-luopa@altiagroup.com
Altia is a leading Nordic alcoholic beverage company operating in the wines and spirits markets in the Nordic countries, Estonia and Latvia. Altia produces, imports, markets, sells and distributes both own and partner brand beverages. The Company also has production in Cognac, France. Further, Altia exports alcoholic beverages to approximately 30 countries, most of which are in Europe, Asia and North America. Altia’s own core brands are Koskenkorva, Chill Out, Blossa, Larsen, O.P. Anderson, Renault, Xanté and Valhalla. Altia’s net sales in 2017 were EUR 359.0 million and the Company employs about 700 professionals. Altia wants to enhance a modern, responsible Nordic drinking culture. www.altiagroup.com.
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