Safety conscious winter sports fans are buying into the benefits of ski helmets
As a nation, us Britons spend just a few days on average per year skiing and snowboarding so it’s no surprise that we’ve been lagging behind our European counterparts when it comes to safety gear. RxSport, who supply ski goggles and ski helmets, think that this trend could be about to end thanks to an increase in the number of customers purchasing safety equipment such as the RED ski helmet before they leave for their winter sport destinations.
James Coakley, Director said, “It’s estimated that wearing a ski helmet can cut the risk of injury by as much as 60% so it’s understandable that more and more are thinking ‘safety first’ and purchasing what could be a life saving accessory should an accident occur. We’ve seen an increase of 75% in the number of ski helmets sold this year compared with the ski season last year. We think this can be attributed to the fact that designs have been improving, there is less stigma involved and of course a number of high profile tragic accidents. Also, parents have told us that they want to set a good example to their kids, so they are wearing a helmet themselves.” As technology develops, ski helmets have become cooler, designed with professional athletes and slope trend setters in mind. While previous incarnations of ski helmets may have been functional, the new generation of lids make as much of a statement as the design on the bottom of a snowboard or ski. Brands such as RED, Roxy, Smith and Sweet produce safety helmets that are rainbow bright for the fashion conscious and lightweight, carbon fibre reinforced and adjustable for the ultimate in head protection. The Sweet Trooper Halfcut Ski Helmet is one of RxSport’s best sellers, favoured by serious skiers and committed snowboarders. Made from the best materials available, the helmet is a perfect example of the new breed of lid winning over a more safety conscious winter sport fan. With a choice of five colours, it fits in with most ski wardrobes and is loaded with life-saving features; a carbon fibre reinforced top shell, a high impact ABS shell, EPP padding and neck hugging Occigrip. For first time and casual skiers and boarders, a range of budget friendly options mean staying safe doesn’t have to represent a huge investment in something that may not see much use. Sunglasses brand Bollé offer purse friendly ski helmets for adults and kids, while Giro and Quicksilver also have a selection of lower priced helmets starting from just £39.99. The Giro revolver ski helmet is available in an eye-catching blue, yellow and red design (as well as matt black, grey and white) and will still leave money left over for the après ski. James added “We only stock ski helmets by top brands who develop their helmets with years of R and D and the input of teams of professional skiers and snowboarders. These are the types of assurances you’ll want when purchasing a helmet as it’s a piece of equipment that could potentially save your life.” If you’re one of the increasing number of British skiers and boarders about to head off on a winter trip, think safety first and browse the range of helmets available to buy online at http://www.RxSport.co.uk before travelling.
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